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8 | Nicolette Myers | Turning Fear into Opportunity
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In today's episode of Elevate Your Career, Nicole is joined by Nicolette Myers, the founder of Loushia, a children's equestrian clothing brand. Nicolette shares her journey from a small-town upbringing to becoming a successful entrepreneur. She discusses how she navigates fear and uncertainty, viewing these emotions as opportunities for growth rather than obstacles. She also reflects on her early career in technology, where she faced gender bias, yet consistently proved her capabilities through hard work and determination.
They explore Nicki's transition from working in IT to launching Lousia with her daughter, Layla. The brand emerged from a need for stylish yet functional equestrian apparel for children. She emphasizes the importance of customer feedback in developing her products, highlighting her direct engagement with her clientele through social media. This customer-centric approach has been crucial to Loushia's success, distinguishing it from other brands in the market.
Looking forward, Nicolette discusses her plans for expanding Loushia's product range, including a line for boys and women's sizing, driven by customer demand. She shares valuable advice for aspiring entrepreneurs, advocating for a growth mindset and emotional intelligence. Her story is not just about the creation of a brand, but about resilience, the power of listening to your audience, and the importance of balancing personal life with professional ambitions.
Join Nicole and Nicolette for this fascinating and inspiring conversation!
Enjoy!
What You Will Learn In This Show:
- How Nicolette perceives and utilizes fear as a catalyst for growth and opportunity in her entrepreneurial journey.
- Her shift from a technology-focused career to launching her own equestrian clothing brand, Loushia, and the challenges and rewards of this transition.
- How Nicolette navigated gender bias in her early career and how these experiences influenced her business approach.
- How she balances her personal life with her business, involving her daughter in the creation and growth of Loushia.
- Actionable advice and resources for those looking to start or grow their own business, including the importance of experience over formal education in some fields.
- And so much more...
Resources:
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