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How the Role of Data Has Changed as Part of an Overall Marketing Strategy, My 1:1 with Aubriana Lopez

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Manage episode 396371667 series 3508381
Content provided by Steve Olenski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Olenski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest this week is Aubriana Lopez, Head of Data Strategy, Global Product Marketing for Samsung Ads. Aubriana is an experienced multi discipline marketer who's had the ability to grow her expertise throughout the ever evolving nature of the media business, with a focus on audience development, cross functional measurement, and in depth reporting and insights.

  continue reading

56 episodes

Artwork
iconShare
 
Manage episode 396371667 series 3508381
Content provided by Steve Olenski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Olenski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest this week is Aubriana Lopez, Head of Data Strategy, Global Product Marketing for Samsung Ads. Aubriana is an experienced multi discipline marketer who's had the ability to grow her expertise throughout the ever evolving nature of the media business, with a focus on audience development, cross functional measurement, and in depth reporting and insights.

  continue reading

56 episodes

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