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The Future of Audio: iHeartMedia's Vision for 2024
Manage episode 396919566 series 1920844
Explore the world of audio with Gayle Troberman, CMO of iHeartMedia, in this CES 2024 interview. We unpack the influence of audio as a mass reach medium and the innovative role of AI in content production and audience targeting. Hear how iHeartMedia's access strategy is reshaping the advertising scene and discover the trends shaping the future of podcasting.
163 episodes
Manage episode 396919566 series 1920844
Explore the world of audio with Gayle Troberman, CMO of iHeartMedia, in this CES 2024 interview. We unpack the influence of audio as a mass reach medium and the innovative role of AI in content production and audience targeting. Hear how iHeartMedia's access strategy is reshaping the advertising scene and discover the trends shaping the future of podcasting.
163 episodes
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