The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Thomas Germain, Gizmodo
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Content provided by OnePitch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by OnePitch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Coffee with a Journalist, host Beck Bamberger gets into the nitty-gritty of the journalist-publicist relationship with senior technology reporter, Thomas Germain from Gizmodo. Thomas shares insights into the kind of pitches and emails he prefers, his pet peeves about pitches, his love for direct and succinct communication, and his preference for phone interviews over video. As the conversation takes a lighthearted turn, Thomas and Beck discuss the importance of respecting the work of publicists in a tough and sometimes mean world. Tune in to gain insider knowledge on how to successfully pitch to journalists and how to build lasting relationships in the media industry.
121 episodes
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Manage episode 400727604 series 2493721
Content provided by OnePitch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by OnePitch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Coffee with a Journalist, host Beck Bamberger gets into the nitty-gritty of the journalist-publicist relationship with senior technology reporter, Thomas Germain from Gizmodo. Thomas shares insights into the kind of pitches and emails he prefers, his pet peeves about pitches, his love for direct and succinct communication, and his preference for phone interviews over video. As the conversation takes a lighthearted turn, Thomas and Beck discuss the importance of respecting the work of publicists in a tough and sometimes mean world. Tune in to gain insider knowledge on how to successfully pitch to journalists and how to build lasting relationships in the media industry.
121 episodes
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Similar to Coffee with a Journalist
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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