Driving Sales with Influencer and Content Marketing Strategies: Insights from David Bain, Founder of Casting Cred
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Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it’s my pleasure to welcome
Grab a cup of your favorite beverage and join us as we discuss the power of influencer marketing and the importance of building relationships within your niche and content marketing strategies.
Some key talking points include:
- David’s controversial take on influencer marketing
- The role of content in the customer journey
- Podcasting tips to build your brand’s footprint
- Content marketing is a long game: focus on quality, quantity, and engagement
David wears multiple hats, he is an Author, Marketing Guru, Podcast and Content producer, and the founder of Casting Cred. David produced his first podcast back in 2006, and since then has embraced the podcasting medium as an important part of a progressive content marketing strategy. David’s comprehensive marketing background allows him to assist his clients with where a podcast fits into their overall content marketing mix.
If you enjoyed this episode then please either:
- Follow, rate, and review on Apple Podcasts
- Follow us on Spotify
- Follow us on YouTube
Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group.
Check out the three most downloaded episodes:
Connect with us on a deeper level here: https://beacons.ai/getphyllo
Check out what you can do with Phyllo here: https://www.getphyllo.com
Want to get in touch with Phyllo?
contact@getphyllo.com
25 episodes