How to Write Copy for Luxury, "Want to Have" Services
Manage episode 402127966 series 3453953
On this episode of the Copywriter on Call podcast, Sara shares her top tips for writing copy to sell what's considered a luxury or "want to have" service.
Whether you're a copywriter, a photographer, a web designer, or another service provider that offers a high-level or high-ticket service, it can be challenging to market your work when investing isn't necessary to conduct life or business. Tune in to learn why focusing on the value of a given product or service isn't the answer!
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53 episodes