The Digital Dreamer: Content Marketing Strategies for Building a Business While Living Your Dream Life
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Is Instagram Killing Your Business?
Manage episode 407190319 series 3558656
Our episode title may be a little dramatic, but it definitely felt like the social media apocalypse was upon us the last two weeks. Instagram made some big changes that did not go over well with users and had marketers in a panic.
While Instagram has since rolled back those changes, we believe this situation should serve as a wake up call for marketers.
In this episode, we share the background and provide our thoughts on how small business owners should respond so that your business success is not hurt by the whims of the social media gods.
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Do you find yourself scratching your head on Monday mornings, wondering what to post? Are you posting whatever pops into your head? Are you chasing trends and jumping from thing to thing, hoping to discover something, anything, that will get attention?
If this sounds like you, you need our new course, Build Your Content Plan in a Weekend. You'll learn how to create a strategic content plan that ties back to your business goals so that everything you post has a purpose, and it ties back to your vision. Learn more at www.irisdigitalmediagroup.com/contentplan
FREE DOWNLOAD - Get our guide to selling digital audio products for profit. We've created a free guide to teach you how to make money selling your knowledge and creativity by creating audio products (think audio files delivered to a podcast player on your audience's phone). Download the guide and have your first product ready to go in just a few hours!
47 episodes