8. Totally Awesome!! Using '80s Pop Culture To Sell Cars: Gwatney Automotive's SUPER Creative Approach To Advertising

InteliChek Presents: The Multi-Point Inspection Podcast

What do The Dukes Of Hazzard, G.I. Joe and Rambo have in common with a new car dealership? You are about to find out in Episode 8 of The Multi-Point Inspection Podcast. Scott Romine is Media Director of Gwatney Automotive in Arkansas. And he is a one-man show, doing the work of six people to help market Gwatney Automotive. Scott uses innovative and creative ways to advertise for Gwatney, including coloring books, animated commercial spots and even a radio show that includes celebrities as guests. And if Gwatney Automotive sounds familiar, that’s because we featured them in Ep.5 of MPI, with the Gwatney Automotive Apprentice Program. Looking for some new ways to advertise for your dealership? This is a must-listen to episode! Want to add strategic pricing to your marketing tool box? Go to InteliChek or call 877-827-7273 and ask about our InteliShare Series! InteliShare contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. InteliChek Links in order of appearance: MPI-EP. 5 Super Clip Good Morning Arkansas Gwatney Automotive Minute Gwatzilla Gwatney TV Spots (Silverado) Gwatney TV Spots (Silverado) Gwatney Automotive Minute Gwatney Unplugged Steve Jobs Commencement Good Morning Arkansas (EV Chargers) Jamie Cobb IS Silverado! Deal Team Six Auto Matters (Blinkers) Auto Matters (Pull Over) Gwatney Unplugged (Catherine Bach) Gwatney Unplugged (Lee Haney) Music: Heartland Nights-Grateful People Brent Wood-Banjo Blues Desert Drive-Tumbleweeds