053 The Explosive Power of Pricing Your Offerings as a Marketing Strategy
Manage episode 407471813 series 3560791
What if underpricing is the very thing holding your photography business back? Today, I unpack the true power of pricing in business, drawing from personal experiences and years of coaching photographers. Listen in as I shed light on the pitfalls of underpricing and the benefits of viewing pricing as a way to serve your clients better. Together, we'll navigate through common thoughts of limitation, like feeling the need to compete and comparing prices with others in the industry. Let's address those fears of charging higher prices and learn to embrace pricing as a tool for business expansion and creative fulfillment.
Discover how pricing impacts your client's perception of your work. I'll share how pricing psychology affects client attraction and engagement, and why solid branding and expertise are essential to justify higher prices. We'll also explore how lower prices could lead to burnout and a lack of creative fulfillment. We’ll discuss how raising prices can lead to attracting ideal clients and significantly improve the quality of your life. Don't miss this opportunity to rethink your pricing strategy and elevate your business to new heights.
4 Secrets to High Paying Clients - https://monsoleilart.com/4-secrets-to-high-paying-clients-1
Join the Wedding Photography Masterclass - email info@monsoleilart.com
Connect with me:
Website: https://monsoleilart.com/
Instagram: https://www.instagram.com/marissamorrison__/
YouTube: https://www.youtube.com/@MarissaMorrisonPhotography
72 episodes