39: What You MUST Know About The Podcasting Industry in 2024 with Alex Sanfilippo
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Summary:
On this episode of Oh My Pod, join host Justin J. Moore and influential podcaster Alex Sanfilippo as they unravel the hidden truths behind podcasting success. They'll shatter myths of saturation, emphasize top-notch content over sheer numbers and explore the depth of connection that occurs between podcasters and listeners. Alex shares exclusive insights from his groundbreaking report and reveals how PodMatch is revolutionizing guest-host connections. Discover why emotional investment trumps all and how a well-named podcast can make all the difference. Dive into the real talk about the podcast industry and learn how to rise above the noise.
Alex Sanfilippo is the founder of PodMatch.com, a software that automatically matches podcast guests and hosts for interviews. Alex is also the host of the top-rated podcast, Podcasting Made Simple, and a lead educator in the podcasting industry. Alex's sole focus is to serve independent podcast guests and hosts so they can grow their influence and revenue while better serving their listeners!
Key Topics Discussed:
- Podcast industry saturation and authenticity
- Keys to podcast growth
- The unique value of podcast listenership
- Challenges of the podcast guesting market
- PodMatch and its role in the podcasting ecosystem
Timestamps:
08:27 The challenges podcasting presents and the misconceptions about it.
12:17 Success takes about 100 episodes but working with experienced podcasters can accelerate results.
15:35 Evaluating your time's value to succeed in the creator economy.
20:28 Improve content with relevant cover art, aligned titles and branding.
23:43 Industry concerns about podcast guesting and why advocate for genuine connections over mass messaging.
30:27 How to significantly increase profits through incentives and cost offsetting.
36:24 The importance of emphasizing content over production in show notes.
Guest Socials:
PodMatch | Website
Alex Sanfilippo | LinkedIn
64 episodes