Benefits of Joining the Aging In Place Directory

Home Designs For Life: Remodeling Ideas To Increase Safety, Function, And Accessibility In The Home.

Janet and Esther discuss their new website, the Aging in Place Directory, which connects homeowners and caregivers with aging in place professionals.
They explain how the idea for the directory came about and the benefits it offers to both homeowners and professionals.
They also discuss the three subscription plans available for professionals and the features included in each plan.
Janet and Esther highlight the importance of networking and collaboration in the aging in place industry and how the directory and its accompanying community platform facilitate this.
They also discuss their marketing strategies for promoting the directory to homeowners and caregivers.
Takeaways
The Aging in Place Directory connects homeowners and caregivers with aging in place professionals.
The directory offers benefits to both homeowners and professionals, including a centralized platform to find and market services.
There are three subscription plans available for professionals, offering different features and levels of support.
The directory also includes a community platform for professionals to network and collaborate.
Marketing strategies for the directory include search engine optimization, content marketing, social media marketing, and collaborations with other organizations.
The directory will be launched on April 8th, with a 60-day free trial for professionals.
Chapters
00:00 Introduction and Announcement of the Aging in Place Directory
03:31 Creating a Directory for Aging in Place Professionals
09:29 The Benefits of Joining the Aging in Place Directory
14:26 Subscription Plans for Aging in Place Professionals
26:19 Marketing Strategies for the Aging in Place Directory
31:20 Launch Date and Free Trial for the Aging in Place Directory
YouTube Video: https://youtu.be/K34JlZTYY1U

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