Liberty Media’s acquisition of MotoGP; and getting to the sole of sneaker culture

Leaders Sport Business Podcast

Leaders’ Editorial Director James Emmett and Content Director David Cushnan review the big sports industry stories of the week, joined in the studio by Giulia Zecchini, Co-Founder of Sneaker Sisterhood.

There’s reflections on the big motorsport announcement which has seen F1 owner Liberty Media acquire MotoGP in a deal valued at £3.6 billion.

Elsewhere, Giulia Zecchini joins the show for a deep dive on sneaker culture: what it is, the challenger brands in the market, and how fashion collaborations are put together.

Plus a look back to the on-stage programme at 4se New York in 2023, our sports, media, brands and popular culture show, examining the spaces where sport, lifestyle, culture and entertainment are intersecting.

There’s still time to join us in New York on Tuesday 21st and Wednesday 22nd May for the 2024 edition – visit 4-se.com for more details.