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Mapping the Donor Journey: A Pipeline Health Checklist

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Manage episode 411519107 series 2503776
Content provided by Veritus Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Veritus Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is your organization set up to support the donor journey? What structures do you have in place to develop your donor relationships from initial acquisition to cultivation, mid-level, major gifts, and planned giving?

These are some of the questions you need to consider as you work to build a healthy donor pipeline. In this episode, Richard and Jeff discuss five key focus areas for organizations seeking to improve their donor’s experience at every stage of their giving journey.

Show Highlights: In this episode, you’ll learn about…

  • Why you need everyone in the organization to embrace a culture of philanthropy
  • The different stages of a donor’s journey with your organization and how to support them as the relationship progresses
  • Balancing your investments across in every stage of the donor journey
  • Creating offers that will inspire donors and deepen their commitment to your organization
  continue reading

129 episodes

Artwork
iconShare
 
Manage episode 411519107 series 2503776
Content provided by Veritus Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Veritus Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is your organization set up to support the donor journey? What structures do you have in place to develop your donor relationships from initial acquisition to cultivation, mid-level, major gifts, and planned giving?

These are some of the questions you need to consider as you work to build a healthy donor pipeline. In this episode, Richard and Jeff discuss five key focus areas for organizations seeking to improve their donor’s experience at every stage of their giving journey.

Show Highlights: In this episode, you’ll learn about…

  • Why you need everyone in the organization to embrace a culture of philanthropy
  • The different stages of a donor’s journey with your organization and how to support them as the relationship progresses
  • Balancing your investments across in every stage of the donor journey
  • Creating offers that will inspire donors and deepen their commitment to your organization
  continue reading

129 episodes

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