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Episode 66: Episode 66: Protect, License & Get That Money!
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When I started on this IP journey, my thinking and scope was so limited. I had a lot of assumptions that had me afraid to work my numbers or go for opportunities.
I thought about what it would be like to actually really own Mogul Chix® and the power that it gave me to create new long term opportunities for my company. People used to ask me if I was licensing out anything. I always said no. I had the licensing agreement before the trademark was official, and I let it sit.
Now I have finally started the process of licensing out some of my trademark and licensing agreement. But I wasted so much time sitting on the sidelines. In this episode I want to clarify the process and inspire you to hop off that fence and stop blocking your revenue blessings.
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