Winning Restaurant Clients: A Yelp Strategy for Agencies
Manage episode 416980300 series 3147210
In this episode of SaaS Business Secrets, Stacia Kennedy introduces a new strategy, the "Yelp Blueprint," for digital marketing agencies targeting restaurants in tourist-rich areas.
Leveraging Yelp is an opportunity for agencies to offer low-maintenance, high-return services to restaurant owners, and Stacia outlines steps for setting up the Yelp Blueprint and reaching out to potential restaurant clients.
The Yelp Blueprint Strategy: Stacia discusses targeting restaurants with lower Yelp rankings in tourist-rich areas, offering a high-value, low-maintenance service for restaurant owners.
Setting Up the Strategy: Learn how to identify restaurants with lower Yelp rankings beyond the first page. Stacia discusses messaging potential clients directly through their websites, as well as offering a simple landing page and funnel setup to collect customer information.
Feedback Loop Automation: Stacia discusses utilizing automated workflows to encourage customer reviews and feedback, sending customized text messages based on customer feedback, and encouraging positive reviews and addressing negative feedback promptly.
Monetization and Upselling: Stacia lays out the ways to maximize the income from this strategy, including charging an upfront setup fee for the Yelp Blueprint service, offering ongoing monthly fees for continued service and support, and upselling additional services such as flyer design and marketing materials.
Value Proposition for Restaurant Owners: Stacia walks through how to help restaurants improve their Yelp rankings without relying on paid advertising, includin by providing automated solutions for managing customer reviews and feedback and offering a hands-off, passive income opportunity for agencies.
Want access to the workflow automation and bonuses for this Yelp strategy? Go to https://staciakennedy.com, grab your free trial of Go Highlevel and get access to this quality bonus.
34 episodes