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Andy Hoar, Leading Authority on B2B eCommerce Business & Strategy
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Manage episode 417219177 series 2183154
Content provided by CommerceTomorrow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CommerceTomorrow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Dirk and Kelly dive into all things B2B commerce with Andy Hoar, one of the world’s foremost experts in B2B commerce. From a modern definition of B2B, to the state of B2B commerce, this episode covers composability in the B2B context, what’s next from Paradigm B2B and a sneak peek into an upcoming digital maturity report from commercetools and Master B2B. https://www.paradigmb2b.com/ https://www.linkedin.com/in/andyhoar/ https://www.linkedin.com/in/dirkhoerig/ https://www.linkedin.com/in/kellygoetsch/ 01:00 Welcome back for a second time Andy Hoar! Personal background/Paradigm B2B Consulting intro 02:28 How does your combine process differ from a traditional Gartner MQ or Wave? 03:45 How Andy evaluates commerce platforms 07:11 “B2B” is a pretty broad term. Define its taxonomy and distinct needs for each? 09:15 What differentiates digitally mature B2B’s from immature B2B’s? 14:15 What's the state of B2B today vs. B2C? What holds back B2Bs as they build out new direct to consumer channels or attempt to modernize? 20:53 Distribution: is connecting distributors w/ the consumer a future model? 23:16 At Elevate you mentioned that all 18 of the 18 vendors you evaluated claimed to be composable. What in your mind equals true composability (in B2B context)? 29:18 What hires do B2B’s need to make (by profile, skills, and temperament) in order to succeed in digital commerce? 35:35 Tell us about your Master B2B classes? 38:47 You work with vendors all the time. What could we do better? Give us your top recommendations
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90 episodes
MP3•Episode home
Manage episode 417219177 series 2183154
Content provided by CommerceTomorrow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CommerceTomorrow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Dirk and Kelly dive into all things B2B commerce with Andy Hoar, one of the world’s foremost experts in B2B commerce. From a modern definition of B2B, to the state of B2B commerce, this episode covers composability in the B2B context, what’s next from Paradigm B2B and a sneak peek into an upcoming digital maturity report from commercetools and Master B2B. https://www.paradigmb2b.com/ https://www.linkedin.com/in/andyhoar/ https://www.linkedin.com/in/dirkhoerig/ https://www.linkedin.com/in/kellygoetsch/ 01:00 Welcome back for a second time Andy Hoar! Personal background/Paradigm B2B Consulting intro 02:28 How does your combine process differ from a traditional Gartner MQ or Wave? 03:45 How Andy evaluates commerce platforms 07:11 “B2B” is a pretty broad term. Define its taxonomy and distinct needs for each? 09:15 What differentiates digitally mature B2B’s from immature B2B’s? 14:15 What's the state of B2B today vs. B2C? What holds back B2Bs as they build out new direct to consumer channels or attempt to modernize? 20:53 Distribution: is connecting distributors w/ the consumer a future model? 23:16 At Elevate you mentioned that all 18 of the 18 vendors you evaluated claimed to be composable. What in your mind equals true composability (in B2B context)? 29:18 What hires do B2B’s need to make (by profile, skills, and temperament) in order to succeed in digital commerce? 35:35 Tell us about your Master B2B classes? 38:47 You work with vendors all the time. What could we do better? Give us your top recommendations
…
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90 episodes
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