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4. Martin Borgmeier, World Long Drive Champ – Turning Sport into a Content Business
Manage episode 421648874 series 3573802
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Episode 4 - Host Matt Farrell talks about Bryson DeChambeau, Callaway, being a digital content creator and the sport of long drive with 2022 World Long Drive champ Martin Borgmeier. It covers the sport of long drive, the business of sports, the impact of COVID on the sport, the role of Bryson DeChambeau in long drive, and the transition of long drive from sport to business and content platform for Borgmeier. He shares insights on content creation, brand building, and the future of long drive.
On the Farrell Sports Business podcast, hear from the unicorns in the sports biz, how they achieved their dreams and the inner workings of the sports business.
Find more at farrellsportsww.com
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00:00 About the Sport of Long Drive
02:03 No Golf Clap
02:39 Getting Started in Long Drive
05:18 The Impact of COVID and Bryson DeChambeau
12:26 The Re-invention of Bryson DeChambeau
15:43 Transitioning Long Drive to a Business and Content Platform
28:11 Building a Social Profile
30:13 Podcast Intro.MP4
Takeaways
- Long drive is an extreme version of golf, combining darts-like atmosphere with golf technique.
- The impact of COVID and the role of Bryson DeChambeau in rejuvenating the sport of long drive.
- The transition of long drive from sport to business and content platform, focusing on content creation and brand building.
Intro Song: All World
Artist: JMPSCR
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30 episodes
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