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Content provided by Catt Fields White and Farmers Market Pros. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Catt Fields White and Farmers Market Pros or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ep 296: Vendor Story: Not Your Nonna's Sauce Co.

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Manage episode 421742246 series 2336620
Content provided by Catt Fields White and Farmers Market Pros. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Catt Fields White and Farmers Market Pros or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We love a good vendor story almost as much as we love Not Your Nonna's nut-free pesto, full of locally grown basil. Adrianna Zizzo operates her pasta sauce business in six farmers markets a week. Her fledgling business weathered pandemic protocols shortly after she launched. This summer her business is celebrating its five year anniversary. Devoted to using locally grown ingredients and no preservatives, Adrianna has built a devoted customer base and an extended market family. Listen in as we talk about:
  • Ways entrepreneurial parents set us up for success
  • Limiting staff turnover with realistic job descriptions
  • Educating shoppers about eating seasonally
  • Using customer requests to grow your product line
  • Her last word on the sauce versus gravy debate

Learn more about our online courses, annual gatherings and farmers market resources at https://www.farmersmarketpros.com. Copyright @ The Farmers Market Pros, 2024.

  continue reading

306 episodes

Artwork
iconShare
 
Manage episode 421742246 series 2336620
Content provided by Catt Fields White and Farmers Market Pros. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Catt Fields White and Farmers Market Pros or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We love a good vendor story almost as much as we love Not Your Nonna's nut-free pesto, full of locally grown basil. Adrianna Zizzo operates her pasta sauce business in six farmers markets a week. Her fledgling business weathered pandemic protocols shortly after she launched. This summer her business is celebrating its five year anniversary. Devoted to using locally grown ingredients and no preservatives, Adrianna has built a devoted customer base and an extended market family. Listen in as we talk about:
  • Ways entrepreneurial parents set us up for success
  • Limiting staff turnover with realistic job descriptions
  • Educating shoppers about eating seasonally
  • Using customer requests to grow your product line
  • Her last word on the sauce versus gravy debate

Learn more about our online courses, annual gatherings and farmers market resources at https://www.farmersmarketpros.com. Copyright @ The Farmers Market Pros, 2024.

  continue reading

306 episodes

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