Episode 369: Melissa Miranda - Empathy-Driven Accounting

The Tech Talk for Accountants Show

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In this episode, I got to sit down with Melissa Miranda, CPA, wife, mom, and business owner, to discuss the often overlooked aspects of empathy and communication in the accounting field. As the owner of Step By Step Accounting, recently named a top 50 Woodard Accounting Firm, Melissa shares her personal journey that led her to focus on these softer skills.

Drawing from her childhood experiences on a dairy farm, where her father's struggle with the financial side of his business led to severe depression, Melissa emphasizes the importance of clear, empathetic communication between accountants and their clients. She provides practical tips on language use, such as employing passive voice and "weak language" to create a more supportive environment.

Guest Information:

Melissa L. Miranda, CPA - Owner of Step By Step Accounting

LinkedIn: https://www.linkedin.com/in/melissalmirandacpa/

Website: https://stepbystepaccounting.com/

Contact Andrew Lassise (Host):

Email: alassise@rushtechsupport.com

LinkedIn: https://www.linkedin.com/in/andrew-lassise/

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