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Leveraging Location to Enhance Your Marketing

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Manage episode 422098459 series 3555628
Content provided by de Novo Marketing and De Novo Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by de Novo Marketing and De Novo Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Ryan Shenefelt is joined by our expert digital strategists, Ally Machala and Julian Klepach, to reveal the potential of location analytics. Discover how tools like Placer.ai can harness the power of location intelligence to help you leverage area data to effectively target advertising, understand your audience base, and gain a competitive edge. We also discuss a recent Apple ad disaster and Samsung's quick and creative response.

The conversation doesn't end here! Find us on Facebook, Instagram and LinkedIn, sign up for our newsletter, or send us an email at: info@thinkdenovo.com with the subject "Dear de Novo."

Links:

Placer.ai

Creative Briefs:

Crush! | iPad Pro | Apple

https://www.youtube.com/watch?v=ntjkwIXWtrc

Creativity Cannot Be Crushed | Galaxy Tab S9 | Samsung

https://www.youtube.com/watch?v=6eqDLa-nSwg

TV Advert 30Sec | KC910 Renoir | LG (2008)

https://www.youtube.com/watch?v=NcUAQ2i5Tfo

  continue reading

8 episodes

Artwork
iconShare
 
Manage episode 422098459 series 3555628
Content provided by de Novo Marketing and De Novo Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by de Novo Marketing and De Novo Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Ryan Shenefelt is joined by our expert digital strategists, Ally Machala and Julian Klepach, to reveal the potential of location analytics. Discover how tools like Placer.ai can harness the power of location intelligence to help you leverage area data to effectively target advertising, understand your audience base, and gain a competitive edge. We also discuss a recent Apple ad disaster and Samsung's quick and creative response.

The conversation doesn't end here! Find us on Facebook, Instagram and LinkedIn, sign up for our newsletter, or send us an email at: info@thinkdenovo.com with the subject "Dear de Novo."

Links:

Placer.ai

Creative Briefs:

Crush! | iPad Pro | Apple

https://www.youtube.com/watch?v=ntjkwIXWtrc

Creativity Cannot Be Crushed | Galaxy Tab S9 | Samsung

https://www.youtube.com/watch?v=6eqDLa-nSwg

TV Advert 30Sec | KC910 Renoir | LG (2008)

https://www.youtube.com/watch?v=NcUAQ2i5Tfo

  continue reading

8 episodes

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