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67 | What is a business strategy? The 5 Core Components

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Manage episode 424567520 series 3457812
Content provided by Joanna Lott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joanna Lott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jo Lott demystifies the concept of a "business strategy" and breaks it down into five core components that are essential for building a successful coaching business. She emphasises the importance of taking action and not getting bogged down in the planning stages, encouraging listeners to create a simple, usable strategy that can be iterated upon as their business grows.

  1. Defining a Business Strategy [00:02:00 - 00:03:59]
  2. The Five Core Components of a Business Strategy [00:04:00 - 00:10:59]
  3. Clarity (Purpose, Mission, Vision, Brand) [00:04:00 - 00:05:59]
  4. Offer (What you're selling) [00:06:00 - 00:06:59]
  5. Marketing (How you'll get your business known) [00:07:00 - 00:07:59]
  6. Finances (Goals, Pricing, Legal Structure) [00:08:00 - 00:09:59]
  7. Operations (Systems, Processes, Team Management) [00:10:00 - 00:10:59]]

Useful Links

How to secure more coaching clients' free training

Download the 12 ways to get clients now

Learn about The Business of Coaching programme

Connect with Jo on LinkedIn

Rate and Review the Podcast

If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.

If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.com

Enjoyed This Episode?

Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Mentioned in this episode:

Signature Solution Launch Offer

If you want to get clear on your niche and signature coaching offer, the Signature Solution self-study course will take you through the process. Use the coupon code GIFT to get 50% off in this launch period only (expires 10pm on Friday 19 July). Click the link to sign up now https://go.joannalottcoaching.com/signaturesolution

Signature Solution Launch Offer

If you want to get clear on your niche and signature coaching offer, the Signature Solution self-study course will take you through the process. Use the coupon code GIFT to get 50% off in this launch period only (expires 10pm on Friday 19 July). Click the link to sign up now https://go.joannalottcoaching.com/signaturesolution

  continue reading

72 episodes

Artwork
iconShare
 
Manage episode 424567520 series 3457812
Content provided by Joanna Lott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joanna Lott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jo Lott demystifies the concept of a "business strategy" and breaks it down into five core components that are essential for building a successful coaching business. She emphasises the importance of taking action and not getting bogged down in the planning stages, encouraging listeners to create a simple, usable strategy that can be iterated upon as their business grows.

  1. Defining a Business Strategy [00:02:00 - 00:03:59]
  2. The Five Core Components of a Business Strategy [00:04:00 - 00:10:59]
  3. Clarity (Purpose, Mission, Vision, Brand) [00:04:00 - 00:05:59]
  4. Offer (What you're selling) [00:06:00 - 00:06:59]
  5. Marketing (How you'll get your business known) [00:07:00 - 00:07:59]
  6. Finances (Goals, Pricing, Legal Structure) [00:08:00 - 00:09:59]
  7. Operations (Systems, Processes, Team Management) [00:10:00 - 00:10:59]]

Useful Links

How to secure more coaching clients' free training

Download the 12 ways to get clients now

Learn about The Business of Coaching programme

Connect with Jo on LinkedIn

Rate and Review the Podcast

If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.

If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: joanna@joannalottcoaching.com

Enjoyed This Episode?

Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.

Mentioned in this episode:

Signature Solution Launch Offer

If you want to get clear on your niche and signature coaching offer, the Signature Solution self-study course will take you through the process. Use the coupon code GIFT to get 50% off in this launch period only (expires 10pm on Friday 19 July). Click the link to sign up now https://go.joannalottcoaching.com/signaturesolution

Signature Solution Launch Offer

If you want to get clear on your niche and signature coaching offer, the Signature Solution self-study course will take you through the process. Use the coupon code GIFT to get 50% off in this launch period only (expires 10pm on Friday 19 July). Click the link to sign up now https://go.joannalottcoaching.com/signaturesolution

  continue reading

72 episodes

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