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Ep. 62: Beyond Profit: How Social Impact Drives Success in the Cannabis Industry
Manage episode 425637021 series 2878112
Content provided by The Cannabis Marketing Association. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Cannabis Marketing Association or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Party Like a Marketer, Luna Stower, Chief Impact Officer at Ispire, shares her expertise on authentic marketing, social impact, and advocacy in the cannabis industry. Luna discusses the importance of storytelling, community engagement, and lobbying in shaping cannabis policy and building successful brands.She emphasizes the power of authenticity in personal branding and corporate communications, especially in an era of AI-generated content. Luna also provides practical advice on how individuals and businesses can get involved in cannabis advocacy and make a meaningful impact on the industry's future.
Learn more about Luna and connect with her at lunastower.com
Learn more and connect with the Cannabis Marketing Association:
- Cannabis Marketing Association: https://thecannabismarketingassociation.com
- Contact us: info@marketingcannabis.org
- Instagram: https://www.instagram.com/cannamarketing/
- Facebook: https://web.facebook.com/CannaMarketingAssociation
- Twitter: https://twitter.com/cannamarketing
- LinkedIn: https://www.linkedin.com/company/cannabis-marketing-association/
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