Ep. 90: Make your Brand More Bingeable than Bridgerton
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Want to know how to harness the power of video marketing to build genuine relationships with your clients? This episode of Tiny Marketing is your ultimate guide! We kick off with Brad Powell from Awesome Video Makers, who shares incredible insights on how service-based businesses can leverage short-form video to enhance trust and intimacy with their audience. Discover practical tips on making video creation feel like a natural conversation and learn how to overcome the initial discomfort of being in front of the camera.
Get ready to master the world of short-form video marketing with actionable strategies that can transform long-winded presentations into engaging, bite-sized clips. We'll walk you through the importance of hiring skilled video editors to streamline this process so business leaders can focus on their strengths. Plus, we dive into the evolving platforms like TikTok and LinkedIn and how to use them to funnel audiences towards your long-form content effectively. If you've been hesitant about video marketing, this episode will give you the confidence to start.
Lastly, we explore the magic of live streaming and podcasting in building a loyal community around your brand. Hear my personal journey of accidentally building a business through live streaming and the invaluable lessons learned along the way. From setting up a professional video and audio environment to leveraging tools like StreamYard, we've got all the tips to help you get started. Listen in for practical advice on fostering meaningful customer relationships and creating a community as passionate as fans of Taylor Swift! Don't miss our uncut summer series for even more tiny marketing strategies.
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Chapters
1. Ep. 90: Make your Brand More Bingeable than Bridgerton (00:00:00)
2. Building Relationships Through Short-Form Video (00:00:48)
3. Mastering Short-Form Video Marketing (00:17:46)
4. Leveraging Live Streaming for Networking (00:32:31)
5. Audio and Video Setup for Professionals (00:37:03)
6. Building Community Through Live Video (00:44:50)
7. Growing Your Online Community (00:56:05)
104 episodes