027 - STOP Selling "SEO" - Do THIS Instead!
MP3•Episode home
Manage episode 426626506 series 3510895
Content provided by SEOHive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SEOHive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Main talking points include:
In this episode, Pete and Jeff cover the following:
- The problem with selling SEO on its own
- Why broadening the scope beyond SEO is a good thing
- Why SEO should be part of a larger growth strategy
- The importance of having an initial discovery process / triage process
- Building recurring revenue
- Building long-term relationships with clients
29 episodes