74. Sales Enablement ROI with Kieran Smith
Manage episode 426811927 series 3499518
Some say sales enablement activities must drive ROI or else not be done. Some say measuring ROI is hard or impossible. We explore this topic in detail in this episode so you can get some ideas as you decide to stand up or expand an enablement operation in your business.
Chapters
1. 74. Sales Enablement ROI with Kieran Smith (00:00:00)
2. Debating the Value of Sales Enablement (00:00:01)
3. Measuring Sales Enablement Effectiveness (00:08:06)
4. Sales Enablement Impact on Enterprise Value (00:14:47)
5. Enhancing Onboarding and Training Efficiency (00:21:51)
6. Optimizing Sales Enablement Programs (00:32:43)
7. Navigating Sales Enablement Challenges (00:41:11)
86 episodes