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Fake it till you make it - the rise and rise of dupes
Manage episode 427792952 series 2664539
Dupes are the new copycat trend.
From cosmetics to accessories, electronics, homeware and even motor cars, for every high quality product with a big price tag on the market, there seems to be a cheap alternative ready to go.
But how are these companies making dupes get away with it? And what can the owners of the original product do to protect their intellectual property?
Thomson Geer Lawyers Marlia Saunders, who specialises in intellectual property law joined Helen Smith on The Briefing to explain.
Follow The Briefing:
TikTok: @listnrnewsroom
Instagram: @listnrnewsroom @thebriefingpodcast
YouTube: @LiSTNRnewsroom
Facebook: @LiSTNR Newsroom
See omnystudio.com/listener for privacy information.
1581 episodes
Manage episode 427792952 series 2664539
Dupes are the new copycat trend.
From cosmetics to accessories, electronics, homeware and even motor cars, for every high quality product with a big price tag on the market, there seems to be a cheap alternative ready to go.
But how are these companies making dupes get away with it? And what can the owners of the original product do to protect their intellectual property?
Thomson Geer Lawyers Marlia Saunders, who specialises in intellectual property law joined Helen Smith on The Briefing to explain.
Follow The Briefing:
TikTok: @listnrnewsroom
Instagram: @listnrnewsroom @thebriefingpodcast
YouTube: @LiSTNRnewsroom
Facebook: @LiSTNR Newsroom
See omnystudio.com/listener for privacy information.
1581 episodes
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