019. (Part 1) To Summit or Not to Summit? Behind the Scenes of the Creative Future Summit
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Ever wondered what goes into planning and executing a large-scale summit? In this episode, I take you behind the scenes of my first-ever Creative Future Summit, held from May 14-17, 2024. From the initial idea to the final numbers, I reveal the highs, lows, and everything in between. Whether you're thinking about hosting your own event or just curious about the inner workings of summits, this episode is packed with insights you won't want to miss.
This is Part 1 – stay tuned for Part 2, where I'll be answering your burning questions in a Q&A format.
** Episode Highlights **
- The Inspiration: Discover why I decided to create another summit in the design industry and the unique gap it aimed to fill.
- Planning Phase: Learn about the planning process, including organization, pitching speakers, mistakes made, and lessons learned.
- Event Execution: Hear about the day-to-day running of the summit, including logistical challenges, surprises, and what went well.
- The Numbers: Get a transparent look at the financial breakdown, including registrations, conversion rates, total revenue, expenses, and overall profit.
- Future Plans: Reflecting on what worked, what didn’t, and whether there will be another Creative Future Summit.
** Resources Mentioned **
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Chapters
1. Introduction (00:00:00)
2. Why Create Another Summit? (00:03:04)
3. Biggest Criticisms Around Summits (00:05:25)
4. Planning Phase (00:15:41)
5. Running The Event (00:25:28)
6. The Financial Side of Things (00:32:31)
7. 5 Tips If You're Planning a Summit (00:39:28)
21 episodes