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Viral TikToks can crawl into your brain and trigger spending

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Manage episode 428133234 series 2702056
Content provided by The Globe and Mail and The Globe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Globe and Mail and The Globe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Maybe you clicked on a link and bought this season’s must-have sneakers. Or maybe you spent an embarrassing amount of money on lights and balloons to replicate that perfect birthday party photo. Well, you’re not the only one whose spending is fuelled by what you’re seeing online. In this episode, Rob chats with a Gen Z woman who planned her summer vacation — using just TikTok. And Roma interviews Casey Lewis, a U.S. consultant who writes After School, a popular newsletter about youth consumer trends.
  continue reading

84 episodes

Artwork
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Manage episode 428133234 series 2702056
Content provided by The Globe and Mail and The Globe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Globe and Mail and The Globe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Maybe you clicked on a link and bought this season’s must-have sneakers. Or maybe you spent an embarrassing amount of money on lights and balloons to replicate that perfect birthday party photo. Well, you’re not the only one whose spending is fuelled by what you’re seeing online. In this episode, Rob chats with a Gen Z woman who planned her summer vacation — using just TikTok. And Roma interviews Casey Lewis, a U.S. consultant who writes After School, a popular newsletter about youth consumer trends.
  continue reading

84 episodes

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