Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Content provided by Steph Taylor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steph Taylor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ask Steph: I have so many ideas, so how do I choose?
MP3•Episode home
Manage episode 429537266 series 3418045
Content provided by Steph Taylor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steph Taylor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today I am answering a question from a listener who has multiple business ideas but doesn't know which one to pursue. In today's episode, I'm sharing how I've used the wrong ideas in the past and reveal the 6-step process I now follow when making decisions.
- Why unique ideas are not always the best ideas—or what people actually want.
- Why starting with the market you intend to sell to and brainstorming (their problems and solutions) is the first step.
- The power of 1:1 client research to gain insight into their problems and what they need.
- The importance of brainstorming for potential solutions to their most pressing problems.
- Why testing your idea is a crucial step in the decision-making process.
Have a question you’d like me to answer on the show? Write in with your question at https://stephtaylor.co/asksteph
SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay...
…
continue reading
- Why unique ideas are not always the best ideas—or what people actually want.
- Why starting with the market you intend to sell to and brainstorming (their problems and solutions) is the first step.
- The power of 1:1 client research to gain insight into their problems and what they need.
- The importance of brainstorming for potential solutions to their most pressing problems.
- Why testing your idea is a crucial step in the decision-making process.
Have a question you’d like me to answer on the show? Write in with your question at https://stephtaylor.co/asksteph
SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay...
862 episodes
MP3•Episode home
Manage episode 429537266 series 3418045
Content provided by Steph Taylor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steph Taylor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today I am answering a question from a listener who has multiple business ideas but doesn't know which one to pursue. In today's episode, I'm sharing how I've used the wrong ideas in the past and reveal the 6-step process I now follow when making decisions.
- Why unique ideas are not always the best ideas—or what people actually want.
- Why starting with the market you intend to sell to and brainstorming (their problems and solutions) is the first step.
- The power of 1:1 client research to gain insight into their problems and what they need.
- The importance of brainstorming for potential solutions to their most pressing problems.
- Why testing your idea is a crucial step in the decision-making process.
Have a question you’d like me to answer on the show? Write in with your question at https://stephtaylor.co/asksteph
SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay...
…
continue reading
- Why unique ideas are not always the best ideas—or what people actually want.
- Why starting with the market you intend to sell to and brainstorming (their problems and solutions) is the first step.
- The power of 1:1 client research to gain insight into their problems and what they need.
- The importance of brainstorming for potential solutions to their most pressing problems.
- Why testing your idea is a crucial step in the decision-making process.
Have a question you’d like me to answer on the show? Write in with your question at https://stephtaylor.co/asksteph
SHOW LINKS:
- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB
- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks
- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip
- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig
- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi
Let's be Instagram friends: https://instagram.com/stephtay...
862 episodes
All episodes
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