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Pickleball's aim for world domination now seeks ground in the GCC. 24/7/24
Manage episode 430605250 series 3542930
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Pranav Kohli, the CEO & Co-founder of Pickleball World Rankings (PWR), PWR World Series and PWR World Tour joined TSB to chat about the rise of Pickleball as a sport, and the impact of introducing it in the GCC.
Pickleball if a modified version of tennis played on a badminton-sized court with hollow balls and paddles instead of traditional tennis racquets.
In its 2023 Topline Participation Report, the Sports & Fitness Industry Association (SFIA) named pickleball the fastest-growing sport in America for the third year in a row.
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