Ep #131: Josef Schinwald: How To Leverage Guest Appearances For Business Growth

Business Growth Architect Show

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Leverage guest appearances for explosive business growth with Josef Schinwald! Learn proven strategies to expand your audience, build your expert status, and boost your brand.
In this episode, we have the pleasure of speaking with Josef Schinwald, an expert in podcast guesting, author of "Fast-Tech Formula to High-End Podcast Bookings," and the CEO of the Podcast PR & Booking Agency Guest Experts On Air. Josef is giving you a clear strategy on how leveraging high profile podcasts, you can build your brand, expand your audience, and establish your expert status in your industry.

Josef shares how he built guestexpertsonair.com, which is dedicated to helping high-caliber experts secure guest spots on top-tier podcasts, to give them the exposure their work deserves even if they are not considered influencers. Josef highlights the potential for creating impactful content that resonates with your target audience, the podcast listeners and establishes a strong intimate connection.
A key part of Josef's strategy involves understanding the nuances of public speaking. He shares his own experiences of overcoming the fear of the microphone, offering practical advice for those who might feel intimidated by the prospect of speaking to a large audience. Josef breaks down the steps to becoming a confident and engaging speaker, underscoring the incredible opportunities that arise from being a guest on multiple podcasts.
Networking and relationship-building are central themes in Josef's approach. He discusses the importance of maintaining a consistent presence in the podcasting world and how this can lead to lasting connections and significant business opportunities. By appearing on various podcasts, you not only reach new audiences but also establish yourself as a thought leader in your field.
Josef and I explore his journey deep into spirituality. He opens up about his studies in divinity and his transformative experiences in India, which have shaped his perspective on life and business. Josef explains how his spiritual journey has informed his approach to business, advocating for a holistic view that balances professional success with personal fulfillment.
Josef provides practical tips and insights for aspiring podcast guests. He explains how to effectively pitch yourself, ensuring that your message aligns with the podcast's audience and host. Josef also details the benefits of embarking on a podcast tour, a strategy he used to great effect in his own career.
Don't miss this opportunity to transform your business with the power of podcast guesting! Engage with Josef further by visiting his website and downloading his free ebook, which contains actionable steps to start your podcast guesting journey.

Resources Mentioned: LinkedIn |

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Chapters

1. Introduction of the Business Growth Architect Show (00:00:00)

2. Josef Schinwald ,CEO of the Podcast PR & Booking Agency Guest Experts On Air. (00:02:12)

3. How Podcast Guesting Helps You Speak With More Confidence (00:03:52)

4. The Power of Podcast Guesting for Growing Your Expert Status (00:05:20)

5. How Introverted Leaders Can Excel (00:07:49)

6. The Key to Selling Through Effective Positioning (00:10:11)

7. The right way to connect with Podcast Hosts and Audiences (00:11:51)

8. Using a Secret Strategy to Grow Your Expert Status: Podcast Tours (00:14:34)

9. From Spiritual Curiosity to Understanding How It Connects With Strategy (00:17:36)

10. Understanding Life's Dualities, Josef’s Harmony Concept (00:20:30)

11. Balancing Achievement and Spiritual Fulfillment (00:23:55)

12. Finding Inspiration Beyond Tradition (00:27:02)

13. How to Connect with Josef Schinwald Online (00:30:14)