Fighting for the American Dream | Hidden Springs RV Resort with Jon & Nicole Graf

435 Podcast: Southern Utah

Imagine turning a family property into a thriving business, despite facing countless hardships along the way. That's the incredible story of Jon and Nicole, who met at Dixie State College in 1990 and remained in the cherished community of St. George. We unravel their roots, the early days of juggling construction careers and raising six children. Their narrative is a testament to the power of teamwork and dedication.
Jon and Nicole’s entrepreneurial spirit took a fascinating turn with the conversion of their family land into an RV park. We discuss the myriad challenges they faced—from unexpected water issues to navigating city regulations and managing irrigation shares. The couple’s journey illuminates the complexities of real estate development and underscores the importance of community support. Their story isn't just about overcoming obstacles; it’s about maintaining a vision and legacy through sheer perseverance and hard work.
We also dive into the deeply personal aspects of their journey, including the emotional impact of personal loss and the unwavering determination to make Hidden Springs RV Resort a reality. As we explore the final stages of their project amidst ongoing challenges, we reflect on the broader theme of the American dream and community stewardship. Join us in appreciating the beauty of Southern Utah and the enduring spirit that makes this region—and Jon and Nicole’s story—truly special.
Find Hidden Springs RV Resort here:
https://www.hiddenspringsrv.camp/
Below are our wonderful sponsors!
Find Wealth 435 here:
https://realestate435.kw.com/
Find FS Coffee here:
https://fscoffeecompany.com/
Find Tuacahn here:
https://www.tuacahn.org/
Find Blue Form Media here:
https://www.blueformmedia.com/

Chapters

1. Small Town Beginnings and Business Challenges (00:00:00)

2. Generations of Family Land Development (00:07:10)

3. Hidden Springs Real Estate Development (00:18:29)

4. City Resistance to Resort Development (00:22:11)

5. Negotiating Vision and Development Opportunities (00:33:04)

6. Overcoming Challenges to RV Resort (00:43:53)

7. RV Resort Development Challenges (00:49:43)

8. Family Property and American Dream (01:01:33)

9. Hospitality and Southern Utah Tourism (01:08:25)

10. Exploring the West Side (01:15:32)