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How to Build an Audience of Your Dream Customers (with Rich Brooks)
Manage episode 431829484 series 3547117
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Are you sick of attracting bad-fit customers and clients? It might be your content! In this episode of The Growth Pod, Rich Brooks shares a clear roadmap for creating a content strategy that attracts your dream customers.
Specifically, Rich shares:
- How to create content that people actually read
- The #1 way to convert website lurkers into paying customers
- Conversion-killing mistakes to avoid on your website
Mentioned in This Episode:
- Rich's Podcast - The Agents of Change
- Connect with Rich on LinkedIn
About Rich:
Rich Brooks is the founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for over 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.
He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. He co-founded Fast Forward Maine, a podcast and workshop series for growing Maine businesses.
Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.
He has appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, The Social Media Examiner, and many other news stories on digital marketing.
Let’s Connect!
Work With Me: growthdirective.com
About Angela
Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs.
Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.
Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.
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