))
Yes, Your B2B Brand Needs PR with Lindsey Groepper || Ep 379
Manage episode 434293581 series 2963656
Content provided by Jose Palomino. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jose Palomino or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In your B2B operation, is growth-driving PR a reality or a pipe dream?
For some owners who reach moderate success without PR, they start to adopt a hindered mentality: "I don't need PR to keep growing." The truth is a little different - to scale your growth, you need to scale your strategic brand awareness.
That's why Lindsey Groepper, President of BLASTmedia, joins us today. She's a specialist an helping B2B operations generate brand awareness that drives revenue growth in a powerful way.
In this episode, we are going to talk about PR. We will discuss if PR is still relevant; especially in mid-market B2B. And if it is relevant - how you as an owner, can use PR in a practical manner to leverage growth in your business.
After listening to today’s episode, check out Lindsey’s podcast, SaaS Half Full. In her podcast, Lindsey talks with top marketing leaders who are crafting unique strategies for success.
101 episodes
Share
