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How SAP’s Data-Driven Approach Fuels Customer Experience Innovation with Kai Stübane

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Manage episode 442958246 series 2112138
Content provided by Sima Vasa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sima Vasa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this episode, host Sima Vasa talks to Kai Stübane, Solution Chief Revenue Officer for SAP CX for Middle and Eastern Europe, about the evolving role of customer experience (CX) in driving business success.

Key Takeaways:

(00:06) Kai’s journey from PwC to SAP.

(01:21) CX covers all customer touchpoints.

(03:33) SAP uses data to improve CX.

(05:48) CX boosts top-line revenue.

(09:00) Global shift toward automation and self-service.

(13:03) Personalization is critical to customer satisfaction.

(16:48) AI’s growing role in customer experience.

(17:45) Focus on CX leads to market growth.

(21:00) Clean data is crucial for AI and automation.

Resources Mentioned:

SAP CX Solutions

FlixBus

Greyhound

Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation.

#Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech

  continue reading

234 episodes

Artwork
iconShare
 
Manage episode 442958246 series 2112138
Content provided by Sima Vasa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sima Vasa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On this episode, host Sima Vasa talks to Kai Stübane, Solution Chief Revenue Officer for SAP CX for Middle and Eastern Europe, about the evolving role of customer experience (CX) in driving business success.

Key Takeaways:

(00:06) Kai’s journey from PwC to SAP.

(01:21) CX covers all customer touchpoints.

(03:33) SAP uses data to improve CX.

(05:48) CX boosts top-line revenue.

(09:00) Global shift toward automation and self-service.

(13:03) Personalization is critical to customer satisfaction.

(16:48) AI’s growing role in customer experience.

(17:45) Focus on CX leads to market growth.

(21:00) Clean data is crucial for AI and automation.

Resources Mentioned:

SAP CX Solutions

FlixBus

Greyhound

Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation.

#Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech

  continue reading

234 episodes

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