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Eric Seufert, VP of UA @ Rovio On TMP Episode 15
Manage episode 151029342 series 1012610
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Mack and Eric discuss Helsinki, Facebook's role in mobile and the outright fraud that can take place with ad networks. "Maybe there is a toaster repairman on your team, and maybe you only have a team of toaster repairmen instead of people making toast, because that's what the algorithm does."
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