It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Life Of A Hubpartner - 5th Episode- Steven Loepfe From Storylead - Going All In With Inbound
Manage episode 182623739 series 1304870
Content provided by Life of a HubPartner and Jani Aaltonen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Life of a HubPartner and Jani Aaltonen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to the fifth episode of “Life of a HubPartner” -podcast series. A podcast, that is made by a Finnish HubSpot Diamond Partner Sales Communications to other HubSpot partners around the world. In this episode Jani Aaltonen, the owner of Sales Communications, interviews Steven Loepfe, founder of a Swiss-based marketing agency Storylead, which has been helping its clients to win customers and generate leads since 1996. Loepfe shared his journey on how he started with inbound and how Storylead aims to combine content and lead generation processes. Jani talked with Lopefe about Frankenstein system, how many hours you really need to invest into successful inbound marketing and what it’s like to work in Swiss-markets. Tune in to hear more about agency life success stories and lessons from a fellow agency owner to another. Steven Loepfe Twitter: https://twitter.com/stevenloepfe Facebook: https://www.facebook.com/stevenloepfe Twitter: https://www.linkedin.com/in/stevenloepfe/ LinkedIn: https://www.linkedin.com/in/stevenloepfe/ Loepfe's blog mentioned in the podcast: https://www.linkedin.com/pulse/said-yes-inbound-marketing-until-i-showed-them-numbers-steven-loepfe https://www.hubspot.com/customers/storylead https://www.storylead.com/ Jani Aaltonen: Twitter: twitter.com/JaniAaltonen Instagram: www.instagram.com/jani_aaltonen/ LinkedIn: www.linkedin.com/in/janiaaltonen Snapchat: Superjani123 Subscribe to our YouTube: www.youtube.com/channel/UCYSDIyMl…Fabd7zTw/featured www.salescommunications.fi
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Manage episode 182623739 series 1304870
Content provided by Life of a HubPartner and Jani Aaltonen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Life of a HubPartner and Jani Aaltonen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to the fifth episode of “Life of a HubPartner” -podcast series. A podcast, that is made by a Finnish HubSpot Diamond Partner Sales Communications to other HubSpot partners around the world. In this episode Jani Aaltonen, the owner of Sales Communications, interviews Steven Loepfe, founder of a Swiss-based marketing agency Storylead, which has been helping its clients to win customers and generate leads since 1996. Loepfe shared his journey on how he started with inbound and how Storylead aims to combine content and lead generation processes. Jani talked with Lopefe about Frankenstein system, how many hours you really need to invest into successful inbound marketing and what it’s like to work in Swiss-markets. Tune in to hear more about agency life success stories and lessons from a fellow agency owner to another. Steven Loepfe Twitter: https://twitter.com/stevenloepfe Facebook: https://www.facebook.com/stevenloepfe Twitter: https://www.linkedin.com/in/stevenloepfe/ LinkedIn: https://www.linkedin.com/in/stevenloepfe/ Loepfe's blog mentioned in the podcast: https://www.linkedin.com/pulse/said-yes-inbound-marketing-until-i-showed-them-numbers-steven-loepfe https://www.hubspot.com/customers/storylead https://www.storylead.com/ Jani Aaltonen: Twitter: twitter.com/JaniAaltonen Instagram: www.instagram.com/jani_aaltonen/ LinkedIn: www.linkedin.com/in/janiaaltonen Snapchat: Superjani123 Subscribe to our YouTube: www.youtube.com/channel/UCYSDIyMl…Fabd7zTw/featured www.salescommunications.fi
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Similar to Life Of a HubPartner
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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…
continue reading
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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