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#35: Biz Dev Roles - What the Actual Heck? (Kristen Craft, Ovia Health)
Manage episode 212004713 series 2391297
Kristen Craft is VP of business development and marketing at Ovia Health. For this episode, Jay sat down with Kristen while she was head of biz dev at video platform company Wistia. They talk about what business development roles actually do for their companies, and when and why a founder would hire someone to lead up the function.
This is a deep, nuanced exploration of a job role that doesn't often fit as neatly into departmental categories as engineering, product, sales, or marketing. And Kristen is one of the best in the biz to discuss it.
Follow Kristen: http://twitter.com/thecrafty
Follow Jay: http://twitter.com/jayacunzo
Subscribe to the NextView Ventures blog: http://nextviewvc.com/blog
59 episodes
Manage episode 212004713 series 2391297
Kristen Craft is VP of business development and marketing at Ovia Health. For this episode, Jay sat down with Kristen while she was head of biz dev at video platform company Wistia. They talk about what business development roles actually do for their companies, and when and why a founder would hire someone to lead up the function.
This is a deep, nuanced exploration of a job role that doesn't often fit as neatly into departmental categories as engineering, product, sales, or marketing. And Kristen is one of the best in the biz to discuss it.
Follow Kristen: http://twitter.com/thecrafty
Follow Jay: http://twitter.com/jayacunzo
Subscribe to the NextView Ventures blog: http://nextviewvc.com/blog
59 episodes
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