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100: Lucas Conley, Why Your Brand Must Have A Social Conscience

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Manage episode 215533798 series 1919419
Content provided by Dustin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dustin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
McDonald’s can ask Wendy’s, “What do you think about Trump?” And then suddenly, Wendy’s has to voice its stance on the sociopolitical climate. It never used to be this way; corporations would hide behind the mechanics of the marketing and advertising machine. But today, a company must voice its authentic message to the market through the megaphones on social media.

See omnystudio.com/listener for privacy information.

  continue reading

108 episodes

Artwork
iconShare
 
Manage episode 215533798 series 1919419
Content provided by Dustin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dustin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
McDonald’s can ask Wendy’s, “What do you think about Trump?” And then suddenly, Wendy’s has to voice its stance on the sociopolitical climate. It never used to be this way; corporations would hide behind the mechanics of the marketing and advertising machine. But today, a company must voice its authentic message to the market through the megaphones on social media.

See omnystudio.com/listener for privacy information.

  continue reading

108 episodes

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