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Ep 61: Jill McCarville - Getting to Know High Net Worth Donors

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Manage episode 225881771 series 1402985
Content provided by Renee Zau, Danny Hooper, and Ian Lauth. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Renee Zau, Danny Hooper, and Ian Lauth or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today's special guest is Jill McCarville, VP of Marketing at iWave. In this session, McCarville shares the basic principles of fundraising intelligence plus the 3 keys to creating a holistic view of a prospective donor. Topics include:

  • Fundraising Intelligence 101: How business intelligence works in the nonprofit industry
  • The 3 Keys to uncovering a profile of donor prospects
  • Tips to calculate a potential donor's giving capacity
  • Real-life examples of fundraising intelligence

...and much more! To learn how iWave can help your organization conduct donor research, visit https://www.iwave.com/products/iwave/book-demo-iwave/ and request a demo.

  continue reading

62 episodes

Artwork
iconShare
 
Manage episode 225881771 series 1402985
Content provided by Renee Zau, Danny Hooper, and Ian Lauth. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Renee Zau, Danny Hooper, and Ian Lauth or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today's special guest is Jill McCarville, VP of Marketing at iWave. In this session, McCarville shares the basic principles of fundraising intelligence plus the 3 keys to creating a holistic view of a prospective donor. Topics include:

  • Fundraising Intelligence 101: How business intelligence works in the nonprofit industry
  • The 3 Keys to uncovering a profile of donor prospects
  • Tips to calculate a potential donor's giving capacity
  • Real-life examples of fundraising intelligence

...and much more! To learn how iWave can help your organization conduct donor research, visit https://www.iwave.com/products/iwave/book-demo-iwave/ and request a demo.

  continue reading

62 episodes

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