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Trevor Ginn from Vendlab.com interviews interesting people about their eCommerce journey. We discuss everything required to start and run an online business, including marketing, logistics, product sourcing and marketplaces. Many of the topics discussed are covered in his book, How to Grow Your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ www.Vendlab.com is an eCommerce marketing agency specialising in online marketplaces and eCommerce platforms.
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The Natural Personal Care Marketing Podcast with Becky Avila | Grow Your Online Ecommerce Sales

Becky Avila - Natural Personal Care Products Marketing Strategist for Ecommerce

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Welcome to the Natural Personal Care Products Podcast, where passion meets purpose, and where your mission to revolutionize personal care gets the spotlight it deserves. Every week, we dive deep into the heart of the natural personal care industry, bringing you insights, strategies, and real success stories from the frontlines of eco-conscious commerce. Grab your favorite beverage and notebook and get ready to work on your business. Visit www.clickfluency.com Email Us: contact@clickfluency.com
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Hey there! I'm Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about empowering online retailers to boost traffic, conversions, and lifetime customer value. One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into ...
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In this episode, I discuss the complexities of Amazon suspensions, diving into the various types and common triggers that sellers may not be aware of. I provide insights on preventing these issues and managing account health effectively. Recognizing the substantial impact suspensions can have, especially for brands that rely heavily on Amazon, I al…
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Welcome to another episode of eCommerce Fastlane. Today, we have the pleasure of hosting Debbie Pearce, the Founder and CEO of CartStars, an exclusive, invitation-only community tailored for top leaders in ecommerce and retail. In this episode, Debbie shares her inspiring journey to the United States and how her experiences have profoundly influenc…
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In today’s episode, I’ll guide you through everything you need to know to make the most of Prime Day 2024. We’ll cover key eligibility criteria for Prime Exclusive Discounts and answer some common questions about this huge sales event. Plus, I’ll share my top strategies to boost your sales, attract new customers, and ensure your listings are ready …
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Welcome to another episode of eCommerce Fastlane. Today, we’re excited to have Vikas Jha, the Vice President of Engineering for Conversational Commerce at Bloomreach. In this episode of eCommerceFastlane, we dive into the exciting world of AI and how it's changing online shopping. Our guest is Vikas Jha, who leads the conversational commerce team a…
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Welcome to another episode of eCommerce Fastlane. Today, we’re excited to have Bill Glass, the Co-founder of AltruPay. In this episode of eCommerceFastlane, we talk with Bill Glass, the Co-founder of AltruPay. We explore the tricky world of payment processing for businesses in high-risk industries like firearms and CBD. Bill explains how AltruPay h…
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Welcome to another exciting episode of eCommerce Fastlane! I’m thrilled to bring you a conversation that’s packed with insights, challenges, and innovative strategies from the world of e-commerce and outdoor gear. Today, we have a very special guest joining us – John Roman, the Founder and CEO of BattlBox. If you’re not familiar with BattlBox, you’…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have John Roman, the Founder and CEO of BattlBox. Join our host, Steve Hutt, as they dive into the complexities and execution risks of building retail operating systems and ERP solutions. Learn how Good Day OS, an innovative alternative to NetSuite, simplifies ERP by embeddin…
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Welcome to another episode of eCommerce Fastlane! Today, we’re diving into the exciting world of Amazon selling with a true industry expert. I’m thrilled to introduce our guest, Dan Brownsher, the Founder and CEO of ChannelKey. Dan’s journey is nothing short of inspiring. From his roots in mobile advertising to becoming a top Amazon seller, he’s no…
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In today's episode on our Amazon Marketing Success Strategy series, I'm diving deep into advanced strategies to boost your natural personal care brand's Amazon sales. This episode covers crucial topics such as gaining control over your listings, preparing your listings for effective ads, leveraging Amazon ads for scalable growth, and utilizing Amaz…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Emmett Kilduff, The Co-Founder and CEO of The Fortia Group. Emmett brings a wealth of experience and a unique perspective on the art of deal-making in the e-commerce world. He emphasizes the importance of taking a slower, more thoughtful approach to attract potential buy…
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Welcome to another episode of eCommerce Fastlane. Today, we have two amazing guests: Andrew Curtis, the CEO of Clearco, and Tim Marinello, the COO of The Adventure Challenge. Clearco is changing the game for ecommerce businesses by giving them new ways to get funding to grow. Andrew explains how Clearco helps all kinds of ecommerce entrepreneurs wi…
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In this episode of the Amazon Marketing Success Strategy series, I dive into the essential reports every brand should be analyzing to stay ahead in the ever-changing Amazon marketplace. Learn which key reports to download and the crucial data points to focus on for optimizing your product listings and boosting your sales. I will guide you through a…
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Most natural personal care brands have products that are consumable, so in today's episode, I will be sharing step 5 in the Amazon Marketing Success Strategy which is how to retarget to gain new subscribers for your products on Amazon. I will share with you ways specific to Amazon, on how you can start gaining new subscribers for your products so t…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Udayan Bose, the Founder and CEO of NetElixir. In this episode, we explore the evolution of digital marketing and the challenges businesses face with the growing lack of transparency and control on platforms like Google and Meta. Udayan reveals how NetElixir is breaking …
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If you are driving external traffic to your Amazon listings or storefront then you won't want to miss today's episode. You will learn how to get Amazon Attribution set up inside your Seller Central account and also how much profit you can expect to add back to your pocket by properly setting this up. If you've ever struggled with margins on Amazon …
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Kusha Kavandi, the Founder and CEO of Kazam. In this episode, host Steve Hutt is joined by guest Kusha Karvandi, founder of Kazam, to discuss the changing dynamics of selling on Amazon and how his AI-based software is revolutionizing Amazon advertising for brands. From n…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Vicky Pasche, the Founder and CEO of Dapper Boi. In this episode, Vicky shares the incredible journey of how she and her wife, Charise, identified a significant void in the market for non-binary clothing and launched Dapper Boi in 2015 through a successful Kickstarter ca…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Juan Meisel, the Founder and CEO of Grip. Grip launched in 2022 and has quickly become one of the fastest-growing companies in the perishable shipping industry. Their success is largely thanks to a strong focus on customer satisfaction and actively involving customers in…
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How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce agency Vendlab.com. Are you fed up with the hassle of shipping your inventory in bulk from the Far East? Happily, there is an alternative to storing all the money in stock and waiting three months for it to arrive. Portless enables stock to be stored in China and shippe…
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Today's episode will share with you how to drive advertising on Amazon for more sales growth for your brand. It is POSSIBLE to align your Amazon ad goals with how you run your ads and I'll share with you what you need to look at know to make sure you're running your ads in a way that is effective and getting you results. Want to grow your Amazon sa…
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The How to Grow your eCommerce Business is sponsored by the eCommerce Growth Agency Vendlab.com. Ayat Shukairy is a conversion rate optimisation expert and the founder of Invesp.com. In this podcast, we discuss the process for increasing website conversion rates and the things that every website owner should do today to turn more browsers into buye…
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Today's episode is all about your product listings on Amazon and how to maximize your sales on Amazon through listing optimization. I'll dig into the essentials you need on your product's listing to make sure it sells more and converts better. Before you drive traffic to your listings on Amazon, it's important to make sure your listings are set up …
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How to Grow your eCommerce Business is sponsored by the eCommerce Growth Agency www.Vendlab.com. Even Haim is a 7 Figure eCommerce seller and the founder of reconvert.com,seven-figure eCommerce seller and the founder of ⁠reconvert.com,⁠ the top-selling the top selling Upselling app on the Shopify marketplace. In this recording, Even shares his tips…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Brett Bernstein, the Founder and CEO of Gatsby. Discover how Gatsby's new accessible pricing model, akin to Klaviyo's, is revolutionizing the way brands of all sizes scale their marketing efforts. Brett will walk us through Gatsby's seamless 30-minute setup process, its …
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In today's episode I'm answering a common problem for brands who have products selling on the Amazon sales channel- unauthorized sellers. Most brands want to gain control over their listings on Amazon and if this problem isn't addressed it can lead to bigger issues and headaches for the future. If you aren't dealing with this issue then consider yo…
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In today's episode I am sharing the why behind this podcast and will go into detail about our first series where I will share with you our Amazon Marketing Success Strategy. Online marketing can be done right for your natural personal care brand and in future episodes I will share with you insights on what you need to know for your niche. Marketing…
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Welcome to the Natural Personal Care Products Podcast, where passion meets purpose, and where your mission to revolutionize personal care gets the spotlight it deserves. Every week, we dive deep into the heart of the natural personal care industry, bringing you insights, strategies, and real success stories from the frontlines of eco-conscious comm…
  continue reading
 
Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Tadej Bogataj, the Co-Founder of CartBoss, a company that is transforming the way eCommerce businesses leverage text message marketing. CartBoss offers a robust platform that enables you to send abandoned cart reminders and win-back messages, which not only boast impress…
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Welcome to another episode of eCommerce Fastlane. Today, we're excited to have Ben Sharf, the Co-Founder of Platter. Platter is a game-changing company that's transforming how Direct-to-Consumer (DTC) brands optimize and manage their Shopify stores. Ben brings a fascinating background to his role, having been a Division 1 hockey player and an eComm…
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Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Jason Wojo, the Founder and CEO of Wojo Media. Renowned for his expertise in scaling businesses through strategic advertising, Jason has overseen Wojo Media's impressive journey, helping over 1300 businesses achieve 6, 7, and even 8 figure revenues, cumulatively genera…
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Welcome to another exciting episode of eCommerce Fastlane. Today, we have with us Chris Panteli, the Co-Founder and CEO of Linkifi who shares his unique journey from running a fish and chip shop to revolutionizing the SEO landscape for ecommerce brands. In this episode, titled "Linkifi", Chris dives deep into the world of link building, explaining …
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Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Paul Jarrett, the Co-Founder and CEO of Bulu, join us for an insightful conversation. As the co-founder of a company that has navigated the twists and turns of the subscription box world with impressive agility, Paul has a wealth of experiences to share. From their ear…
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Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Chase Clymer, the Co-Founder and CEO of Electric Eye. In this episode we're going to unpack the critical topic of post-launch website optimization and the challenges of platform migration, particularly to Shopify. Chase will be sharing his wealth of knowledge on how to…
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Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Neil Twa, the Co-Founder and CEO of Voltage DM, a pioneering ecommerce consultancy that guides entrepreneurs in building omnichannel empires. With over 17 years of experience spanning AI research at IBM, mobile technology at Sprint, and lead generation through global a…
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Welcome back to eCommerce Fastlane, the go-to podcast guiding you through the twists and turns of digital retail. I’m your host, Steve Hutt, and today we've got a thrilling episode lined up for you! Joining us in the fast lane is Ashu Dubey, CEO and co-founder of Glean AI, an incredible generative AI platform that’s making waves in the ecommerce wo…
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Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Ed Upton, the Co-Founder and CEO of Littledata, a company carving a path through the "cookie apocalypse" and leading the charge in accurate, first-party data analytics. Currently, third-party cookies have declined, and user privacy has gained prominence. As a result, e…
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Welcome to another episode of eCommerce Fastlane. We sat down with Clara Chen, Customer Service Director of V-Trust. We discussed the world of quality control and supplier evaluation in Asia. V-Trust specializes in services like pre-shipment inspection, production monitoring, and factory audits to ensure direct to consumer brands receive high-quali…
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Amazon warehouses frequently lose and damage stock. Will Cooper from Rev Up Technology estimates this can be as much as 3% of sales. Unfortunately, Amazon does not always reimburse merchants, which is a hidden cost of doing business. Even if you know the reimbursement process, getting around to it is difficult, which is where companies like Rev Up …
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Welcome to another episode of eCommerce Fastlane. Today, we sat down with Sebastian Hooker, the co-founder and CEO of Nimstrata. In this episode, we're taking a closer look at how Nimstrata is transforming the landscape of product discovery with its advanced app blocks and seamless Shopify integration. If AI-driven merchandising and smooth search c…
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Welcome to another episode of eCommerce Fastlane. Today, we're sitting down with Ben Zettler, the founder and CEO of Zettler Digital, to discuss current digital marketing strategies and tactics that are effective for DTC brands. Ben, an expert with Klaviyo, will share insights on building brands and enhancing customer engagement. We'll talk about l…
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Welcome back to another insightful episode of eCommerce Fastlane, your pitstop for learning, growing, and thriving in the fast-paced world of online retail. I'm your host, Steve Hutt, and as always, thank you for tuning in. Today, in episode 322, we'll be diving deep into the high-stakes universe of eCommerce optimization with a very special guest.…
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In this episode of How to Grow Your eCommerce Business, Trevor talks to Matt Harrison from Next Net Media about the ensuring importance of link building for SEO and how to create a successful link building campaign in 2024. Topics include: What is link building? Is link building still important? How should people prioritise link building when doing…
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Alex Back is a serial eCommerce entrepreneur. His latest venture, Couch.com is an online platform for matching customers with their perfect couches. In this podcast, Trevor from Vendlab talks to Alex about how he has been using AI to launch his new venture. He shares tips for how other entrepreneurs can leverage AI to save time and grow sales. Here…
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Welcome to another episode of eCommerce Fastlane! In today's episode, we sit down with Alex Back, the CEO and founder of Couch.com, to unravel his entrepreneurial journey and the fascinating story behind acquiring the Couch.com domain. Join us as we unpack into the intricacies of the online furniture market and discover how Couch.com has positioned…
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In this episode of eCommerce Fastlane, Steve Hutt sits down with Matt Lessard, co-founder of Buster Fetcher, to dive deep into the world of logistics and how brands are claiming refunds for late package deliveries. Matt shares insights into Buster Fetcher's solutions for automating the process of claiming refunds and discusses the importance of hol…
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In this episode of the How to Grow Your eCommerce Business podcast, Trevor talks to Sena Wheeler from Sena Sea (https://www.senasea.com/) about how she built a successful business selling wild Alaskan fish. Here is what we talked about: How did you start your business? How do you deliver your fish? How do you differentiate your business? Do you als…
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Dan LeBlanc is the founder of Daacity, a SaaS company which enables businesses to combine their data from different sales channel into a single, holistic view of performance. In this Episode, Trevor and Dan talk about the importance of accurate reporting in helping companies understand their business, customers and product performance. Things we di…
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Trevor talks to Anatoliy Labinskiy from The GSM Growth Agency about how to allocate ad spend to get the best performance across multiple ad platforms including Facebook, Google and TikTok. Things we discuss: What do we mean by ad spend? Which channels do you recommend to merchants in order ofpriority? Why? How do you measure performance? ROI? How w…
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Welcome to another episode of eCommerce Fastlane! In today's episode, host Steve Hutt is joined by a special guest, Raj De Datta, the CEO and co-founder of Bloomreach. Together, they discuss the world of AI and its impact on ecommerce, sharing insights on how AI can enhance customer experiences and drive business growth. They discussed the challeng…
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