Best Abhay Khurana Podcasts (2024)

Megan Saad, Global Marketing Director at the International Association of Amusement Parks and Attractions, joins us to talk about new considerations for marketing your 2021 in-person events, turning attendees into ambassadors, and much more.By Feathr

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Making Brand Your Competitive Advantage – Mary Coppola, United Fresh Produce Association 41:36

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3+ y ago41:36

41:36

Mary Coppola, Vice President of Marketing and Communications at the United Fresh Produce Association, joins us to talk about making your brand a competitive advantage, maximizing the performance of virtual events, starting to charge for things you made free in 2020, and much more.By Feathr

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Key Disciplines for Successful Association Marketing – Robb Lee, American Society of Association Executives 38:49

3+ y ago38:49

38:49

Robb Lee, Chief Marketing Officer at the American Society of Association Executives, joins us to talk about building an ideal relationship between marketing and product/programs teams, avoiding burnout as a marketing team, how good management is like good football, the key operating disciplines that successful teams follow, and much more.…

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Improving the Connection Between Marketing & Executive Leadership - Alvin Kressler, CEO and Executive Director of The CMT Association 40:34

3+ y ago40:34

40:34

In this episode, we sit down with Alvin Kressler, CEO and Executive Director of The CMT Association to talk about improving the connection between marketing and executive leadership, new ideas for structuring association membership, and how to make vendor relationships successful.By Feathr

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How to Successfully Market Your Virtual Events - John Loftis, Association of Certified Fraud Examiners 37:49

3+ y ago37:49

37:49

In this episode with John Loftis, Event Marketing Manager at the Association of Certified Fraud Examiners (ACFE), we go deep on everything John has learned running 50+ virtual events in the last 10 months. From planning and scheduling and production to marketing and promotion and attendee engagement – this episode covers everything to do with virtu…

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Why Email + Retargeting = Magic and How to Make Evite Programs Work – Paul Kissin, National Confectioners Association 44:56

4y ago44:56

44:56

You can find Paul on Linkedin at Paul Kissin or by clicking on this link.By Feathr

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Marketing Success with a Small Team - Cindy Simpson & Natalie Paskoski, National Society for Histotechnology 38:36

4y ago38:36

38:36

Cynthia (Cindy) Simpson, M.Ed, CAE is Manager, Member Services with the National Society for Histotechnology. Cindy is responsible for all areas of membership, including development of recruitment and retention plans, analysis of data, and implementation of various engagement strategies. With over 25 years of association management experience, Cind…

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Level Up Your Emails - Sheila Johnston, MPPA, Senior Vice President, Business Operations, California Pharmacists Association 44:47

4y ago44:47

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About Sheila: Over her nineteen-year career in Government Relations and Association Management, Sheila Johnston has perfected applying her personable nature to design unique marketing strategies and recruit and retain members to the California Pharmacists Association (CPhA). As Senior Vice President of Business Operations, Sheila manages membership…

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Content Marketing Strategy for Associations – Amy Gavin, Director of Digital Strategy, American Society for Nutrition 33:12

4y ago33:12

33:12

American Society for Nutrition (ASN) is the premier membership society for professional researchers and practitioners in the field of nutrition. The society’s mission is to advance the science, education, and practice of nutrition. ASN serves its more than 7,000 members around the world through its educational programs, scholarly publications, annu…

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Marketing A Hybrid Event & Using Social Media The Right Way – Nicole Bowman, VP Marketing, IAEE 33:23

4y ago33:23

33:23

Referenced in this episode: Essential Considerations for Safely Reopening Exhibitions & Events Nicole Bowman, MBA contact info Learn more about Feathr here To request info on how to be a guest on our podcast email our producer at Chuck.Ellis@feathr.coBy Feathr

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Welcome To The Association Marketing Show 0:36

4y ago0:36

0:36

Welcome to The Association Marketing Show.By Feathr

Podcasts Worth a Listen

Abhay Khurana Podcasts

Podcasts Worth a Listen

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The Association Marketing Show

Feathr

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Use Video to Level Up Your Marketing – Carrie Ferenac, Convention News Television 32:36

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Optimizing Your Customer Journey – Zach Wilson, Gulo 48:01

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How to Properly Market Your 2021 "In-Person-Again" Events – Megan Saad, International Association of Amusement Parks and Attractions 49:06

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Making Brand Your Competitive Advantage – Mary Coppola, United Fresh Produce Association 41:36

1
Key Disciplines for Successful Association Marketing – Robb Lee, American Society of Association Executives 38:49

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Improving the Connection Between Marketing & Executive Leadership - Alvin Kressler, CEO and Executive Director of The CMT Association 40:34

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How to Successfully Market Your Virtual Events - John Loftis, Association of Certified Fraud Examiners 37:49

1
Why Email + Retargeting = Magic and How to Make Evite Programs Work – Paul Kissin, National Confectioners Association 44:56

1
Marketing Success with a Small Team - Cindy Simpson & Natalie Paskoski, National Society for Histotechnology 38:36

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Level Up Your Emails - Sheila Johnston, MPPA, Senior Vice President, Business Operations, California Pharmacists Association 44:47

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Content Marketing Strategy for Associations – Amy Gavin, Director of Digital Strategy, American Society for Nutrition 33:12

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Marketing A Hybrid Event & Using Social Media The Right Way – Nicole Bowman, VP Marketing, IAEE 33:23

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Welcome To The Association Marketing Show 0:36

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