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Sharing the unspoken sides of running a business and showing up online, Starting The Conversation is for entrepreneurs craving honest conversations and practical advice. Tune in each Tuesday for a dose of actionable expertise and inspiring stories from those who ‘get it’.
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The Podcast for cake makers and bakers running a business. The Business of Caking Making is for cake makers who run a business. Hosted by Bronya and Sammie from Daisy Cake Company we delve into all aspects of running a Cake or Baking Business, with some expert guests. UK Based podcast.
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CEO and brand designer Katie Proctor from Wildflower Design Co. is here to spill the tea on what it's really like to own a freelance design business. Unfiltered, there is nothing that she is afraid to talk about, with the episodes being jam packed full of juicy content. You'll learn, laugh and share stories as Katie and guests dive deep into behind the scenes and their experiences of owning their own businesses. Whether you're starting out or an established designer, you're bound to relate a ...
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Pretty Deep Podcast

Emily Cecile | Brand Designer & Marketing Strategist

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Welcome to the Pretty Deep Podcast, where we dive into the heart of what it means to be a female founder. This is the place for women ready to embrace every facet of themselves, build a brand, and create a life they truly love. We celebrate the multi-faceted modern woman - passionate entrepreneurs, committed mothers, and everything in between. Each week, we go beyond the surface to bring you deep, meaningful conversations with inspiring female founders and explore what it takes to build a su ...
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SW London based business strategist and bestselling author Alice Benham started her business at seventeen. In this inspiring conversation we discuss the importance of creating a value driven business, why self care matters, and is it possible to be an entrepeneur and have fun?!! For more information on Alice, you can find her Instagram @alice_benha…
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This is the last in our 6 part mini series bout Cake Business Fundamentals. This week we chat about the journey you take your customer on from when they first find you to when you deliver their cake. How so you communicate with them, what language do you use, how do you manage their expectations and do you follow up after they've had their cake. We…
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This is the penultimate episode of this 6 part series on Cake Business Fundamentals. This week Bronya and Sammie chat about Branding and Marketing in your cake business. They talk about the breadth of both topics and how they both very closely relate to your ideal client. There are also 2 great top tips this week!…
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In today's episode I am in conversation with Rebecca Hartley founder of Saving Grace Events, amazing single mother, and all round inspirational woman. Rebecca's positive mindset, and glass half full attitude is infectious to hear. Learn why the greatest gift you can give to yourself is memories, and why it's important to keep going through the dark…
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We continue our Cake Business Fundamentals Series with Part 4 all about pricing and financials. We talk about paying yourself a decent wage, deciding on your profit margin, Making sure you put money away for tax and national insurance, as well as taking deposits and family and friends discounts. This is a very important subject that so many people …
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This week we continue our series on cake business fundamentals with Ideal Client. Who are you selling to? And why being specific with your ideal client is incredibly important if you want to be making the cakes you love for the price you need to be charging. For more information on Niche Market and Ideal Client take a look at our Audio Workshop wit…
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In this weeks episode, I am in conversation with the lovely Nina Elegba. Nina is the founder of Creative Events Studio Recess Living, focused on creating healthier ways to live and work. After experiencing corporate burnout as a Television Production Manager, Nina found the power of what she calls ‘Meditation for Doers’, discovering that busying he…
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This week we continue with our 6 part series about Cake Business Fundamentals with finding your Niche. Having a Niche and really leaning into it will bring you confidence and custom as you will be seen as the expert. We chat about what your niche can be, what niche's we've had mistakes we've made by not having one. Next week in Part 3 of our series…
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This week we start a 6 week series on Cake Business Fundamentals. These are the things that will set you up for success in your business. They provide focus and direction and help you to keep your business on track. This week we are chatting about having a Business Plan. We're not talking the scary type you take to a bank manager with graphs and pi…
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This episode is brought to you by Clothes2Order.com. My name is Lily-Jo I am a Manchester based entrepreneur with a purpose to inspire, ignite and promote positive wellbeing. I do this through my not for profit organisation The Lily-Jo Project and my Limited company Unstoppable. In today's episode I am in conversation with Alice Belton a serial ent…
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In today’s episode I’m in conversation with Entrepreneurial goddess Adaeze Chiwoko! Find out more about how she turned her ‘test’ into her ‘testimony’ by building a business that aims to repair and support one million marriages! This episode is a call to build an authentic business that resonates on a deep level. Connect with Adaeze Instagram and F…
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Welcome to the podcast where you eavesdop into conversations between my friends and I on a weekly basis. My name is Lily-Jo I am a Manchester based entrepreneur with a purpose to inspire, ignite and promote positive wellbeing. I do this through my not for profit organisation The Lily-Jo Project and my Limited company Unstoppable. In this episode I …
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Curious about how to make your marketing strategies both sustainable and effective? In this episode, we talk with Alice Benham about her philosophy on intentional marketing and the power of messy action. Alice shares her journey of embracing imperfect steps to achieve business growth and offers tips on maintaining consistency, especially in content…
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In this episode Bronya and Sammie chat about feat of success. Obviously, this isn't something people plan on having, as when you go into business, you plan to succeed. But the human brain is a dark and foreboding place and can sometimes develop irrational fears. The fear of success can be debilitating and cause self sabotage or procrastination to s…
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Shownotes Welcome to the podcast where you eavesdop into conversations between my friends and I on a weekly basis. My name is Lily-Jo I am a Manchester based entrepreneur with a purpose to inspire, ignite and promote positive wellbeing. I do this through my not for profit organisation The Lily-Jo Project and my Limited company Unstoppable. I'm so e…
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Following Bronya's recent success on Instagram, this episode is all about marketing on Social Media. We chat about when and what to post, and the things that's Bronya has found successful when posting about her cake business on Instagram. She talks about the algorithms, the times to post, why you may not be getting engagement and what happens to yo…
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Episode 30 - What you are not doing with your marketing *but should be, with Alice Benham In this episode, I welcome business and marketing expert Alice Benham. Alice shares amazing tips on creating a simple marketing strategy, managing burn out with positive habits and some great tips for creating your own content without feeling too salesy! Alice…
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Wondering what the book actually says? Tune in to hear me read out the first few pages and give you a secret insight into what's the book like, ahead of this weeks publication. To preorder the book (pretty please!) click here and use the code ABCOMMUNITY20 to get 20% off as a thank you for your support!…
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We are very excited to be chatting to Marketing Expert, and soon to be published author, Alice Benham. Alice talks about marketing in a way that is straight to the point, but not intimidating. She understand small businesses need to move forward and in our chat she talks about what a marketing strategy is but how it's not a scary business thing. Sh…
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Wonderiung how to get a lot done in a short space of time? Well do I have a case study for you! I wrote my book in just 5 days and I'm spilling the beans on how I managed my time to make it happen. To preorder the book (pretty please!) click here and use the code ABCOMMUNITY20 to get 20% off as a thank you for your support! And to attend one of my …
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Episode 29 - Homepage Secret Weapon with Ed Godden In this episode I welcome Ed Godden, Nottinghamshire based wedding photographer. I have been a huge fan of Ed's work for a while and it was wonderful to sit down and chat with him. In this episode we discuss; Fashion, shackets and what to wear to weddings Judging photography awards Having a photojo…
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As a first time author I had no CLUE what publishing a book involved and it's safe to say the last 2 years have been a baptism of learning, challenges & lessons! Tune in as I share the 4 things nobody tells you about writing a book, along with what I learned from them. To preorder the book (pretty please!) click here and use the code ABCOMMUNITY20 …
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In just a few weeks I am becoming a published author and WOW have I got mixed feelings about it!! You know I'm all about bringing you behind the scenes so I want to bring you on this journey with me as I approach publicaton day. In this 'BehindTheBook' series I'll share insights about what I'm experiencing and lessons/reflections from the journey s…
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Today we chat to Suzanne Esper - or we should say Doctor Suzanne Esper! Scientist and highly acclaimed cake maker and teacher - hear how she changed her life, pivoted her business to make it right for her, and what she is doing now. It was such a wonderful chat it could have lasted for hours. Also, listen out for the competition she has set for our…
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6 years ago I made my best business decision and launched my podcast. It’s grown my client base, community and revenue in ways I couldn’t have imagined and I’ve since helped over 75 entrepreneurs do the same. Whether you have an idea or not, I’ll walk you through my tried & tested method for outlining a killer concept, nailing the technical side an…
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Episode 28 - Special Guest Tom Aizenberg In this episode I welcome London based wedding photographer Tom Aizenberg. Tom is a hugely talented photographer with many PKIR awards as well as many other awards within the documentary wedding photography world. In this episode we discuss; Kindergarten Cop Burnout without any autumn / winter break Updating…
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