Best Ann Castro Podcasts (2024)

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#10 – Barbara Herr Harthorn – Societal and ethical implications of synthetic cells 59:28

4M ago59:28

59:28

Final GES Colloquium podcast of Spring 2024 Investigating the societal and ethical implications of synthetic cells Barbara Herr Harthorn, PhD, Research Professor of Anthropology, University of California, Santa Barbara Profile | DOWNLOAD SEMINAR POSTER This talk introduces 3 ongoing NSF-funded collaborative interdisciplinary projects investigating …

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#9 – Eric Hallerman – Gene Technology in Aquaculture 59:47

4M ago59:47

59:47

Gene technology in aquaculture: Potential, constraints, and first products to commercialization Eric Hallerman, PhD, Emeritus Professor, Department of Fish and Wildlife Conservation, Virginia Tech University While aquaculture biotechnology has the potential to improve the sustainability of aquaculture, its realization will depend upon enab…

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#8 – Steve Heine – Essentialism and Distortion in Eugenics and GMO Attitudes 59:08

4M ago59:08

59:08

How essences distort our understanding of genes: Implications for eugenics and GMO attitudes Steven Heine, PhD, Professor of Cultural & Social Psychology, University of British Columbia Profile | @StevenHeine4How psychological biases of essentialism distort the ways people understand genetics, eugenics, and GMO products. Download semin…

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283: Taking your personal brand global with Anne Scottlin, the 'Podcast Maestro' & award-winning show host 59:11

5M ago59:11

59:11

In this week's episode, we expand on the idea of taking your personal brand global. And to help me do that is ANNE SCOTTLIN, who helps thought leaders and experts launch and monetise world class video podcasts and live streaming shows. Anne has a bulging CV. Apart from being an active podcaster and live streaming host herself, she's also an author,…

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#7 – Anna Krome-Lukens – Eugenics and the Welfare State in North Carolina 59:04

5M ago59:04

59:04

Eugenics and the Welfare State in North Carolina + Anna Krome-Lukens, PhD, Teaching Associate Professor, Public Policy at UNC-Chapel Hill Profile | Download seminar poster In North Carolina, social reformers and welfare officials relied on eugenics ideology as they built the welfare state before the New Deal, with lasting effects for our contempora…

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#6 – Luisa Reis-Castro – Caring for the Enemy, Killing the Ally: Transgenic Mosquitoes in Brazil 1:00:19

5M ago1:00:19

1:00:19

Caring for the Enemy, Killing the Ally: The More-than-Human Politics of Transgenic Mosquitoes in Brazil Luisa Reis-Castro, PhD, Assistant Professor of Anthropology at the University of Southern California Profile | X | Bluesky | Download Seminar PosterThis talk, based on ethnographic research with scientists and technicians working with tr…

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#5 – Helen Anne Curry – Local seeds, global needs, and the history of agrobiodiversity conservation 54:46

6M ago54:46

54:46

Local seeds and global needs: Ethnobotany, agroecology, and the history of in situ conservation of agrobiodiversity Helen Anne Curry, PhD, Melvin Kranzberg Professor in the History of Technology, Georgia Institute of Technology Website | @TechHSOCThis talk will explore how insights from Indigenous agricultural practices, both past and pres…

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#4 – Kirsty Wissing on Indigenous Perspectives on Synthetic Biology 59:17

6M ago59:17

59:17

Indigenous Perspectives on Synthetic Biology for Conservation Kirsty Wissing, PhD, Research Fellow, Australian National University | Profile A discussion of synthetic biology and Torres Strait Islanders, bringing their perspectives into conversation to explore cultural implications for future island-bound applications of genetic biocontrol…

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#3 – David Andow – Ecological perspectives on the history of genetic engineering 59:46

7M ago59:46

59:46

Ecological and evolutionary perspectives on genetic engineering David Andow, PhD, Professor and Department Head, Applied Ecology, NC State University | Profile | @NCStateAEC Ecological and evolutionary perspectives have greatly influenced the development of genetic engineering as exemplified by significant events from history. Download…

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#2 – Grace Wiedrich – From Plants to People: Mendelian Eugenics in NC in the 20th Century 55:28

7M ago55:28

55:28

From Plants to People: Mendelian Eugenics in NC in the 20th Century Grace Wiedrich, CRDM PhD Student, NC State UniversityThe Mendelian eugenics movement in NC provides a useful case study into the lasting impact of over-generalized genetic theory on governments, medical professionals, and activists. Download seminar poster Abstract The hi…

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#1 – Katie Barnhill – Public Engagement: Missing the Mark? 55:57

7M ago55:57

55:57

Public Engagement: Missing the Mark? Katie Barnhill, PhD, Senior Research Scholar, GES Center, NC State | Profile | Google Scholar Scholars and funders alike have increasingly recognized engagement as an important dimension of innovation, but is engagement accomplishing what we think it is? Download seminar poster Abstract Emergi…

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282: Purpose, Passion, Principles + Profit with Dr John Tickell 29:37

8M ago29:37

29:37

Building a sustainable business off the back of one’s personal brand is the holy grail for many of us: Doing our own thing, being true to ourselves and our values, living by our wits and making a good living doing so — it ain’t easy! What is easy to get stuck in the same rut professionally and personally … to become scared to stand out, to change t…

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281: How to win more clients using organic content with Chris James 59:11

9M ago59:11

59:11

Most business owners post content online with no idea where their next lead is coming from. So says Chris James, this week's featured expert guest. Chris, from Manchester, is an online business mentor, content strategist and keynote speaker. He helps solopreneurs and small business owners generate and convert leads organically on social media. In t…

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#10 – Riley Taitingfong – An oceanic approach to gene drive governance 59:45

9M ago59:45

59:45

Final seminar of the fall 2023 semester! Join us again in early January, 2024. From containment to connectivity: an oceanic approach to gene drive governance Riley Taitingfong, PhD, Postdoctoral Researcher at the Native Nations Institute, University of Arizona Profile | LinkedIn | @riley_ilyseAn exploration of the containment paradigm in gene drive…

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280: The business of speaking: An insider's guide with Carson White 53:06

9M ago53:06

53:06

As you grow your profile and reputation as a thought leader in your space - a professional domain expert of note … over time opportunities will pop up to speak at industry events, community meetups, webinars, online summits and the like. These are great opportunities to share your ideas and your message with a captivated audience, in turn helping t…

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279: Design an offer that aligns with your purpose AND fuels your business - w/ Cristina Castro & Angela Tsai 52:39

10M ago52:39

52:39

Being good at what you do is one thing … designing a product or service offering around your knowledge and expertise so that it sells itself … is another matter entirely. This is the theme of today’s episode, and to help us unpack this important but often confusing task, we have in the virtual studio Cristina Castro and Angela Tsai, founders of Gro…

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#9 – Andrew Ofstehage – Soy in the Brazilian Cerrado: A tale of two farming cultures 57:39

10M ago57:39

57:39

American farmers in the Brazilian Cerrado: A comparative ethnography of the soy boom Andrew Ofstehage, Program Coordinator of CALS International Programs at NC State University Profile | WebsiteA look at the farming strategies of two communities of North American farmers in Brazil and how they make sense of thorny subjects such as farmland financia…

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#8 – Carolina Torres—Battling Invasive Aliens: SynBio and Island Conservation 57:39

10M ago57:39

57:39

Exploring Synergies: Overlapping International Dialogue on Invasive Alien Species Removal on Islands with Synthetic Biology Carolina Torres Trueba, Lawyer at Island Conservation Profile | WebsiteSynthetic biology offers new hope for the eradication of invasive alien species from islands, a pressing need in the face of the climate crisis and biodive…

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278: Automate your personal brand-based business with Alycia Edgar 55:13

10M ago55:13

55:13

In this episode of Reputation Revolution, I sit down with profit strategist and business growth expert, Alicia Edgar. We delve into the the role automation plays in scaling businesses while freeing up entrepreneurs' time and reducing their workload. The following topics are covered in this interview: **Introduction to Guest**: Learn about Alicia’s …

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#7 – Jennifer Kuzma - Are we ready for engineered microbiomes in built environments? 57:47

10M ago57:47

57:47

PreMiEr ERC Societal, Ethical and Policy Implications of Microbiome Engineering Jennifer Kuzma, PhD, Co-Director of GES Center, & Associate Director of PreMiEr at NC State | Profile pageDownload seminar poster Abstract The engineering of microbiomes in the built environment is a new area of inquiry that comes with many uncertainties and under-explo…

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#6 – Xaq Frohlich—Labeling Food Risk and Lifestyle Politics: A Critical History 59:43

11M ago59:43

59:43

Labeling Food Risk and Lifestyle Politics: A Critical History Xaq Frohlich, PhD, Associate Professor of History at Auburn University A history of U.S. food labeling policies and “informational turn” in food politics, and a critical look at debates in recent decades over labeling GMOs, “organic”, and other food risks and alternative food movements. …

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277: Design your one-person service-based business with Ellen Donnelly, The Ask 56:17

11M ago56:17

56:17

You've built a strong profile and reputation in the marketplace - you're a recognised domain expert and/or bona fide thought leader in your field. Now, how are you going to capitalise on all your hard work? You don't want to work for anyone else, but nor do you want to run a large business and employ stacks of people. What's the answer? Establish a…

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#5 – Amarish Yadav—CRISPR/Cas-9-Based Gene Drive To Suppress Agricultural Pests 58:16

11M ago58:16

58:16

CRISPR/Cas-9-Based Gene Drive To Suppress Agricultural Pests Amarish Yadav, PhD, Postdoctoral Fellow (Max Scott Lab) at NC State | Profile | Google ScholarA discussion about the molecular genetics of homing gene drives disrupting doublesex gene, as well as its potential and challenges in the D. suzukii population control. Download seminar poste…

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Ep2023-06: Author V. Castro 1:03:16

11M ago1:03:16

1:03:16

Horror author V. Castro joins the show to discuss her novel, The Haunting of Alejandra among many of the topics that inspired it like La Llorona, mother, depression, trauma, and intergenerational curses. Support this show at Patreon.com/amberunmasked AmberUnmasked.com CatDetectiveCases.com VCastroStories.com Theme Music Published By: Mike Genato Mu…

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276: [ CASE STUDY ] How Jackie Goddard has commercialised her knowledge & expertise 44:31

11M ago44:31

44:31

Welcome to the first interview for Season 8 of Reputation Revolution, the personal brand monetisation show! In this episode I have the pleasure of hosting Jackie Goddard, the founder of Power to Speak, based on the south coast of England. In this insightful discussion, Jackie shares her journey from being an art development officer and drama teache…

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#4 – Brian Donovan – Are high schools teaching an essentialist construal of gender? 56:46

11M ago56:46

56:46

Does High School Genetics Education Communicate an Essentialist Construal of Gender? Brian Donovan, PhD, Senior Research Scientist, BSCS Science Learning Profile | Website | Related GGA SeminarEvidence suggests that high school biology textbooks in the US may reinforce an essentialist construal of gender. Download seminar poster Special t…

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275: Reputation = revenue: The business of personal branding 23:02

12M ago23:02

23:02

In this solo episode to kick off season 8 of the podcast, I set the scene for what's to come on the Reputation Revolution. There's been a shift in focus on what topics we cover on the show. You may have noticed we've changed the subtitle of the podcast, from 'The professional personal branding show' to 'The personal brand monetisation show'. In the…

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#3 – Daniel Uribe—BioNFTs for Ethical AI Models in Life Sciences 59:02

12M ago59:02

59:02

BioNFTs: Verifiable Biosamples & BioData for training Ethical AI Models in Life Sciences Daniel Uribe, MBA, Co-Founder & CEO at GenoBank.io | @duribebDiscover how BioNFTs are revolutionizing the Life Sciences by providing verifiable biosamples and biodata for training ethical AI models Download seminar poster Abstract In a rapidly evolvin…

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274: ENCORE EPISODE - How to productise your knowledge + scale your impact with Greg Burgoyne 48:13

12M ago48:13

48:13

In this special encore edition of the podcast, we're replaying a popular episode in which we focus on commercialising your personal brand, or what I like to say: extracting value from the profile and reputation you build in the marketplace. I’m talking about course creation specifically - this will be of particular interest to listeners who are con…

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#2 – Amanda Pierce—Exploring Policy and Regulation of Emerging Biotechnologies For Use In Controlling Pest Populations 55:16

12M ago55:16

55:16

Exploring Policy and Regulation of Emerging Biotechnologies For Use In Controlling Pest Populations Amanda Pierce, Senior Advisor at US Environmental Protection Agency (EPA) Abstract The U.S. Coordinated Framework for the Regulation of Biotechnology describes the comprehensive federal regulatory policy for ensuring the safety of biotechnology produ…

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#1 – Ross Basset—Moore’s Law, Genetic Engineering and Historical Analogies 59:33

1y ago59:33

59:33

Should we expect Moore in Genetic Engineering? Moore’s Law, Genetic Engineering and Historical Analogies Ross Bassett, Professor of History at NC State Abstract In 1965 Gordon Moore published a paper with observations on progress in integrated circuits. In the nearly sixty years since, the continued applicability of those observations, now enshrine…

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273: ENCORE EPISODE - How Oscar Trimboli built a global business around his professional personal brand [CASE STUDY] 48:57

1y ago48:57

48:57

In this special encore edition of the podcast, we're replaying a popular interview I recorded with Sydney-based Oscar Trimboli. Oscar helps leaders and professionals discover the hidden key to better communication. He is passionate about using the gift of listening to bring positive change in homes, workplaces and cultures around the world. Of note…

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Ep3023-05: Tracey Heisler, MA 1:17:12

1y ago1:17:12

1:17:12

This episode comes with Trigger Warnings for childhood sexual abuse, domestic abuse, incarceration, and trauma survivorship. Tracey Heisler is now an advocate for children in the foster care system. Her life 20 years ago was much different. In 2003, her eldest daughter disclosed that her own father had been molesting her. Tracey wrote a memoir on t…

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272: Season 7 Finale [Part 2] - Personal branding tips, advice and insights - what did you miss? #BumperEpisode 34:37

1y ago34:37

34:37

Welcome to the second (and final) part of the finale episode of season 7 of the Reputation Revolution show. In this special bumper episode, we recap our wonderful guests and play sound-bites of their interviews. Expect stories, lessons, tips and advice from people who are in the trenches and are out there building, or helping others build, their pr…

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271: Season 7 Finale [Part 1] - Personal branding tips, advice and insights - what did you miss? #BumperEpisode 23:15

1y ago23:15

23:15

Welcome to Part 1 of the finale episode of season 7 of the Reputation Revolution show. In this special bumper episode, we recap our wonderful guests and play sound-bites of their interviews. Expect stories, lessons, tips and advice from people who are in the trenches and are out there building, or helping others build, their professional personal b…

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270: Becoming your own PR machine: Demystifying PR and making it work for your personal brand - interview with Trevor Young, the PR Warrior 52:22

1y ago52:22

52:22

In this special episode, the tables are turned on the host, Trevor Young aka 'The PR Warrior'. Rather than asking the questions as he does week in, week out on the show, Trevor gets grilled by Brendan Keogh about all things public relations. While Trevor often refers to PR on the show and relates conversations back to the various elements of public…

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269: The down and dirty of producing a podcast for your business with Bea Abalti, Bear Forward 46:33

1y ago46:33

46:33

Lots going on in the world of podcasting! Podcasts, as we know, can be a great owned media platform for entrepreneurs and thought leaders, but they take a bit of work. How much work, and what are the challenges people in the podcasting trenches are facing currently? I decided to find out! In this episode, we get the lowdown from Bea Abalti, founder…

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268: The who, what and how of building strategic relationships with Nina Thomas 52:42

1y ago52:42

52:42

In this episode I dig into the topic of strategic relationships with Nina Thomas, founder of Harmonic Advisory. While activities such as creating content, being on social media, speaking on stage or in the media can do wonders for our profile and our reputation, sometimes it's the relationships side of what we do that can have the most impact. Nina…

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267: How one entrepreneur fast-tracked his personal brand on social media | Trevor & Brendan recap the Adam Robinson interview 28:45

1y ago28:45

28:45

In the previous episode (#266), entrepreneur Adam Robinson, founder of Retention.com, built a case for why business owners should get serious about building their personal brand. In this episode, Trevor Young and Brendan Keogh pick up on the conversation with Adam, reinforcing key points made, including: How Adam went from no social media (LinkedIn…

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266: Building a case for why business owners need to get serious about building their personal brand - interview with Adam Robinson, founder of Retention.com 46:14

1+ y ago46:14

46:14

In today's episode we get into the big meaty topic of why business owners and leaders should be building their personal brand, why they should be creating content, and why they should be on social media. And to discuss it with me is someone who's actually doing it, and who at this point is currently at the start of their personal branding journey (…

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265: Recapping Kris Ward's behind-the-scenes personal brand story with Brendan & Trevor 29:41

1+ y ago29:41

29:41

In this episode, I get together with marketing strategist Brendan Keogh to recap not one, but two, interviews I recorded with author and entrepreneur, Kris Ward. The interviews are featured in the two previous episodes: Ep 263: How to leverage your time & resources while building your personal brand - interview with Kris Ward Ep 264: [BEHIND-THE-SC…

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264: [BEHIND-THE-SCENES] How Kris Ward found her voice, scored 400 podcast guest interviews, grew a podcast with 1000 5-star reviews, plus TikTok, YouTube & more! 44:54

1+ y ago44:54

44:54

"We're not here to blend in!" (Kris Ward) In the last episode, I spoke with Kris Ward, the author of the book, Win The Hour Win The Day, and host of the podcast of the same name. That conversation centred on how subject matter leaders can leverage their time and resources while building their professional personal brand in the marketplace. In doing…

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263: How to leverage your time & resources while building your personal brand - interview with Kris Ward 38:09

1+ y ago38:09

38:09

Building a credible thought leader brand in the marketplace takes time and effort. So how can we make time work for us? How can we manage our energy to give us the headspace required to come up with original thoughts, to dig deeper into our ideas so we can share them with the world? How can we become more effective in our work so we can spend more …

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Ep 2023-04: Jeremy Whitley 1:16:18

1+ y ago1:16:18

1:16:18

Comic book writer Jeremy Whitley is back and he's got a new graphic novel coming out called The Dog Knight which features a non-binary, bi-racial protagonist.By Amber Love

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262: [RECAP] Trevor & Brendan dissect the Joanna Penn interview about personal brand evolution 24:02

1+ y ago24:02

24:02

Last week's episode (#261) featured Joanna Penn, New York Times and USA Today best-selling fiction author (as JF Penn), nonfiction author, longtime podcaster, and someone who I think embodies everything we talk about on this podcast! For 14 years, Joanna has blazed a trail, not just in the world of independent publishing, but also in the way she's …

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261: Staying ahead of the game - how Joanna Penn continues to evolve her professional personal brand 46:46

1+ y ago46:46

46:46

I'm really excited to bring you today's episode featuring Joanna Penn aka 'The Creative Penn'. Joanna is a New York Times and USA Today best-selling fiction author (as JF Penn), nonfiction author, longtime podcaster, and someone who I think embodies everything we talk about on this show! And when I say everything, I mean everything! For 14 years, J…

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260: [RECAP] Trevor & Brendan dissect the Rusty Shelton interview about building a trusted thought leader brand 36:06

1+ y ago36:06

36:06

I've invited content strategist and podcast producer Brendan Keogh back on the show to help me recap a previous interview I recorded with PR expert Rusty Shelton (ep #259) on how to build thought leadership focused on impact, not ego. I must admit, I get a bit fired up during this conversation: "It's happening whether you like it or not. Your brand…

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259: How to build thought leadership focused on impact, not ego - interview with Rusty Shelton, author & entrepreneur 57:54

1+ y ago57:54

57:54

As a leader and a business owner, reputation is your lifeblood. Trust is the social currency of today's digital-first world, and it's in short supply! Which is good news if you're a credible mission-driven entrepreneur or professional, someone who has the runs on the board and who is seen, not as someone with something to sell, but as someone with …

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#11 – Kiera O'Donnell - Understanding the Dynamics of Post-Hurricane Shoreline Protection Decisions 56:01

1+ y ago56:01

56:01

Understanding the Dynamics of Post-Hurricane Shoreline Protection Decisions Dr. Kiera O'Donnell, Postdoctoral Associate, Biology, Trinity College of Arts & Sciences, Duke University Googe Scholar | Twitter @ODonnellKiera93Insights into the complex factors that shape people's perceptions of their environment and their decisions around shoreline prot…

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Ep 2023-03: Terri-Lynne DeFino 59:09

1+ y ago59:09

59:09

Listen to author Terri-Lynne DeFino talk about her books, what she loves about NJ, and writing choices. Support this show at Patreon.com/amberunmasked.By Amber Love

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