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The Purposely Aligned Entrepreneur

Taylor Bradford & Boss Girl Creative

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The Purposely Aligned Entrepreneur Podcast, presented by Boss Girl Creative & hosted by Taylor Bradford, is a weekly podcast that provides business visibility tips, brand advice and business resources. Ready to turn your purpose into a paycheck?? Grab a beverage, a notebook & pen or your fav notes app & hit play, sis! Let's get this mini-workshop going!
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Have you built just a business or have you pivoted and focused on building an actual brand for your business? Because business is simply the thing you offer; the thing you sell. But your brand is the heart and soul of what you do. And it’s the real difference maker. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is …
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Tap. Tap. Tap….Is this thing on?? Have you ever felt that way after spending HOURS creating content for your brand/business, only to hear crickets??? The struggle is real, y’all. But I’ve got a solution for ya in this episode! I’m sharing HOW to build a community online and it starts with YOU. Hit play! RESOURCES MENTIONED NOTE: Some links below co…
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I can assure you that I do not have it all figured out (as most people assume that I do). The juggle is real y’all and I’m opening up about what’s been happening in my neck of the woods! RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certai…
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Have you ever wondered what happens to your digital presence—your blog posts, podcast episodes, YouTube videos, and social media content—if something unexpected happens to you? In a world where our online footprint is intertwined with our creative work, ensuring your digital legacy lives on is more important than ever. Let’s dive into the surprisin…
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More and more, I’m hearing people say how slow it is in their wedding business. Most of these individuals are in the mid-tier range of weddings. It’s why having multiple revenue streams is super important, so that no “one” stream is the only stream you have. Tune in for why having passive income is something you need & will become the wealth hack y…
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What I’m seeing on social media right now is a lot of desperate content. And some of it is controversial….on purpose. And I don’t think this is the direction your content should take for you to be a lasting brand. You’ll end up repelling your ideal customers, not attracting them. People don’t want to be made to feel less than – and controversial co…
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Achieving work-life balance is definitely a unicorn notion. Everyone seeks it, but few figure out how to wrangle it. Until now. Today I’m sharing how to work less & you can live more life. And it’s been right under your nose this entire time. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to e…
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Achieving work-life balance is definitely a unicorn notion. Everyone seeks it, but few figure out how to wrangle it. Until now. Today I’m sharing how to work less & you can live more life. And it’s been right under your nose this entire time. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to e…
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Growing a business is hard. Growing a 6-figure business is harder because it takes so much more purpose & intention in the decisions you make to move yourself forward. Tune in to hear the 6 lessons I’ve learned growing a six-figure specialty event rental business. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a …
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Having a content plan in place is important. It helps to build like, know & trust for your customers & raving fans. Tune in to hear 10 secrets on creating a content creation schedule that will help you stick to a content plan! RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising …
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I think society has placed this undefined pressure on us to be a certain way or to have achieved certain things if we run businesses online. And it's forced us into thinking that success should be defined a certain way. That if we haven't achieved x we aren't good enough for y. It's time to break that mold and redefine success. This is about you an…
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If I were to point blank ask you if you had profit built into your pricing, would you be able to say yes? And secondly, would you know-know that answer because you've done the math or would you just be saying yes because you think you've priced your offerings to include profit?? Tune in to this episode to hear how to price for profit...for real. IN…
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I've been publishing a podcast episode every week for the last 9 years, without ever missing a week, or repurposing an episode from my archives. And there are still things I've haven't told you. In this week's episode, I'm sharing 10 of those things. And some of them are going to shock you! INSIDE THIS EPISODE 🖤 Things I've Never Told You 🖤 My Inad…
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When was the last time you put effort into growing your email list? With all of the consistently changing social media & search algorithms we work against daily, you absolutely, positively should be spending time & resources towards growing your email list. Good news -- this week's episode is all about tips to grow your email list. INSIDE THIS EPIS…
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How often do you audit your time? And what you do with your time? How often do you audit the people that you allow access to your time? That's what this episode is all about. Why time audits matter. INSIDE THIS EPISODE 🖤 Auditing Your Time 🖤 Why Time Audits Matter RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a …
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Can we stop with the "you'll never a work a day in your life" sentiments regarding running a business? Running and growing a business is HARD. It's not easy. It takes hard work. Tune in and let's change the conversation. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees b…
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Visibility is the name of the game when it comes to business. You can't make money if you aren't visible. In this episode, I'm sharing some Instagram & Pinterest strategy to help you gain more visibility for your business. INSIDE THIS EPISODE 🖤 Visibility is Uber Important 🖤 Visibility Tips for Your Business RESOURCES MENTIONED **Some links below c…
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Are you stuck in analysis paralysis? Do you just scroll and scroll instead of tackling KPI projects? Do you feel overwhelmed? You may be stuck in a period of analysis paralysis. Tune in to hear how to get unstuck! INSIDE THIS EPISODE 🖤 Are you Stuck in Analysis Paralysis? 🖤 How to Get Unstuck RESOURCES MENTIONED **Some links below contain affiliate…
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In this episode, I'm chatting with my good friend, Angie Jakobsson, about business, why visibility in business matters & just all things centered around 9 years of this podcast in celebration of my podcast anniversary. INSIDE THIS EPISODE 🖤 Business Conversations about Visibility 🖤 Celebrating 9 Years of Podcasting RESOURCES MENTIONED **Some links …
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If people can't see you, they can't buy from you. Visibility is the thing that can make you or break you in business. It's why most businesses fail - they aren't visible and they aren't social. Want to make sure that doesn't happen to you?? Tune in to this episode! INSIDE THIS EPISODE 🖤 How to Become More Visible in Your Business 🖤 Why You Should C…
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Visibility is an important aspect of any business. If you're not visible, you're not selling. You need people to buy from you, which means you need to be social in your business. Tune in to hear how to become more visible in your brand. INSIDE THIS EPISODE 🖤 How to Become More Visible in Your Business 🖤 Why You Should Care About Visibility RESOURCE…
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Do you know what your business super power is?? What is the one thing that you are exceptionally good at and have endless energy for?? That's what I'm chatting about in this week's episode. Being good at everything, only gets you to average. INSIDE THIS EPISODE 🖤 What is your Business Super Power? 🖤 Why You Should Have a Business Super Power RESOUR…
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Unpopular opinion: you need to focus on one offer for one audience for one year. And I explain why in this week's episode! INSIDE THIS EPISODE 🖤 Unpopular Business Opinion 🖤 Why You Should Focus on One Offer RESOURCES MENTIONED **Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or …
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What does it mean to define your niche? How can it help you in business? That's the conversation in this podcast episode. Grab a notebook & tune in! INSIDE THIS EPISODE 🖤 What is a Niche? 🖤 Why Should You Define Your Niche? RESOURCES MENTIONED **Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by…
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What do you post when you don't know what to post or your creative juices just aren't flowing? This content creation hack will help you every single time! Plus it's something you should be actively doing routinely in your business! INSIDE THIS EPISODE 🖤 Content Creation Hack 🖤 Business Hack RESOURCES MENTIONED **Some links below contain affiliate/r…
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Recently I've been exploring email marketing strategies & realized that Instagram Story strategies have a strong correlation to those of email marketing. Tune in to hear what I'm talking about! INSIDE THIS EPISODE 🖤 Correlations between Email & IG Stories 🖤 Don't Reinvent the Wheel RESOURCES MENTIONED **Some links below contain affiliate/referral l…
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Are you actively growing an email list for your business? If not, you should rethink that. In this episode, I'm sharing all about email marketing and giving you tips on how to either get started or to revive an existing list. INSIDE THIS EPISODE 🖤 Email Marketing Tips 🖤 Why Email Marketing Matters 🖤 How to Revive a Cold Email List RESOURCES MENTION…
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This week, I'm talking about truth in advertising & how the Federal Trade Commission (FTC) and other state/local agencies play a role. Remember, consumers cannot be duped. The feds take truth in advertising very seriously. It's why it's illegal to make income or lifestyle claims (stated or implied)! Tune in to make sure you're not breaking any laws…
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Are you creating bingeable content? What makes content bingeable? That's what I'm chatting about in the latest episode on the podcast! Grab a pen & notebook for notes! INSIDE THIS EPISODE 🖤 What is Bingeable Content 🖤 How to Create Bingeable Content RESOURCES MENTIONED **Some links below contain affiliate/referral links. It is a way for this site t…
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One of the things that I see holding entrepreneurs back in business is the act of just starting. Fear chokes them from even beginning a journey or making a pivot. Today I'm challenging you to just rip off that bandaid and start. INSIDE THIS EPISODE 🖤 Why Starting is Hard 🖤 Why You Should Just Start RESOURCES MENTIONED **Some links below contain aff…
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Ever wondered how to create an easy revenue stream for your business? It's called Affiliate Marketing. And this episode is all about everything you need to know about affiliate marketing. Including how it can work as an additional revenue stream + how to promote affiliate links. INSIDE THIS EPISODE 🖤 What is Affiliate Marketing 🖤 Everything to Know…
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I made a big pivot recently with my social experiment. 13 days ago, I started another IG account and it's faceless. And the craziest thing happened. Which made me pivot again and turn the original social experiment account into faceless as well. Tune in to hear why! INSIDE THIS EPISODE 🖤 What is Faceless Digital Marketing 🖤 Social Experiment Update…
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This week, I'm pulling back the curtain and sharing a behind the scenes look into my businesses. Between recent travel and a super busy week of events, it's been a bit wild in my world. INSIDE THIS EPISODE 🖤 Behind the Scenes of My Businesses 🖤 Current Struggles & Wins RESOURCES MENTIONED **Some links below contain affiliate/referral links. It is a…
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Curious to know: do you have audacity in your business? That's what I'm chatting about this week and why I think every business owner will have some audacity at some point. Tune in to hear this one! INSIDE THIS EPISODE 🖤 Having Audacity in Your Business 🖤 When You Should Have Audacity & When You Shouldn't RESOURCES MENTIONED **Some links below cont…
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I am 60 days into my Instagram social experiment and I've got some strategies that are actually working on the platform. I went from one type of content and switched it up to another type and am excited to share those results. Tune in! INSIDE THIS EPISODE 🖤 Instagram Tips 🖤 What Strategies are Currently Working on Instagram RESOURCES MENTIONED **So…
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The average millionaire has 7 different income streams, according to the IRS. How many do you have? And why would you need so many? Tune in to find out! INSIDE THIS EPISODE 🖤 Why Multiple Income Streams Matter 🖤 7 Types of Income Streams 🖤 How to Evaluate Adding an Income Stream RESOURCES MENTIONED **Some links below contain affiliate/referral link…
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How the 2009 Kentucky Derby winner, Mine That Bird, shocks the world with it's upset and becomes a story about underdog odds and courage. And how it can be applied to our lives & businesses. INSIDE THIS EPISODE 🖤 Why Courage Matters 🖤 Courage & Resiliency to Do Hard Things RESOURCES MENTIONED **Some links below contain affiliate/referral links. It …
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Have you thought about selling a book on Amazon's KDP? I've got my own book selling through their platform and I just released a 90-day undated planner through their platform. In this episode, I'm sharing some tips on selling through Amazon's KDP. INSIDE THIS EPISODE 🖤 Amazon KDP 🖤 Tips for Selling on KDP RESOURCES MENTIONED **Some links below cont…
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Over the last 10+ weeks, I've endeavored to track a social experiment. A brand new business that solely relies on digital marketing and focuses on phase 1: affiliate marketing. It's been an interesting journey so far and I'm diving into the stats of the experiment thus far. This one is about business strategy and what I've learned thus far. INSIDE …
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Pinterest is a powerful platform that has the ability to drive quality traffic to your business. And it can also be used to drive revenue. Are you incorporating into your digital marketing efforts? If not, you are so missing out! INSIDE THIS EPISODE 🖤 Affiliate Marketing 🖤 Using Pinterest RESOURCES MENTIONED **Some links below contain affiliate/ref…
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What exactly is a UTM? I'm sharing all about them in this latest podcast episode! And giving you the skinny on how to use them, why you would use them and how they can help your digital marketing efforts. INSIDE THIS EPISODE 🖤 What Are UTMs? 🖤 How to Use UTMs RESOURCES MENTIONED **Some links below contain affiliate/referral links. It is a way for t…
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If you aren't marketing yourself digitally, you are really missing out. We are in a digital world and this is where you will grow your business - whether it's online or a brick & mortar. Tune in to hear some must do digital marketing tips. INSIDE THIS EPISODE 🖤 Digital Marketing Tips 🖤 Why Marketing Online Matters RESOURCES MENTIONED **Some links b…
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I'm on a mission with a social experiment. And I'm sharing my first full week update with how things are going. In case you missed it, I'm documenting my journey with a brand new business adventure in the realm of high ticket affiliate marketing. Tune in to hear how things are going! INSIDE THIS EPISODE 🖤 1 Week Social Experiment Update 🖤 What I've…
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Building a team can be incredibly challenging, especially when it's time to let someone go. I'm talking about doing hard things in business in this episode related to managing a team. Tune in! INSIDE THIS EPISODE 🖤 Doing Hard Things in Business 🖤 Managing Team Members RESOURCES MENTIONED **Some links below contain affiliate/referral links. It is a …
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Discover how ChatGPT can be your creative companion in content creation! ChatGPT helps you craft articles, product descriptions, and more by simply sharing your ideas or questions. It makes crafting content easier and faster, so you can get more done without struggling for words. Tune in for the tips! INSIDE THIS EPISODE 🖤 What is ChatGPT? 🖤 Tips f…
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Setting goals for the new year is one thing, but with goal setting comes commitments. In order to reach your goals, you have to commit to making change. Whether that's in life or business. Tune in to hear how to make commitments so that you crush your 2024 goals. INSIDE THIS EPISODE 🖤 What are Commitments? 🖤 How Do Commitments Relate to Goals? RESO…
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Making money online comes down to 3 high income skills. Without these skills, your business will be dead in the water. Tune in to hear what these 3 must have skills are so you can get to working on them ASAP! INSIDE THIS EPISODE 🖤 What are High Income Skills 🖤 Must Have High Income Skills RESOURCES MENTIONED **Some links below contain affiliate/ref…
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Your mindset matters. Truly. If you don't believe in yourself, you'll end up hitting a brick wall in life that keeps you held back. And this brick wall means your personal life and your business life are affected. Tune in to hear how you can work on your mindset so that brick walls are never an issue for you! INSIDE THIS EPISODE 🖤 Why Does Your Min…
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Last week we talked about what Affiliate marketing is. This week, we're diving further into how you choose an affiliate to actually market and what the value ladder is. Plus I share an update in my social experiment. Tune in! INSIDE THIS EPISODE 🖤 More About Affiliate Marketing 🖤 Update on My Social Experiment RESOURCES MENTIONED **Some links below…
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Affiliate marketing....what is it? How can it help you and your clients? Depending on the products or services you choose to affiliate with, it can be a robust addition to your business model. It can also add some mailbox money to your bottom line. Tune in to hear more! INSIDE THIS EPISODE 🖤 What is Affiliate Marketing? 🖤 How Can Affiliate Marketin…
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