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Rebel Therapist

Annie Schuessler

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Rebel Therapist is the podcast where you'll get support in being a therapist entrepreneur. I'm Annie Schuessler, therapist and business coach and strategist for therapists. I'll support you in taking your work beyond the therapy room to make an even bigger impact. I interview Rebel Therapists who are already doing work beyond the therapy room, from running workshops to writing books to creating online courses. You'll hear about how they created their unique businesses, the mindset work they' ...
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I help therapists and healers who have private practices to add a second part to their business models. I show you how to create a niched and outcome based program that you can offer to people all over the world. Learn more and get on the waitlist at https://rebeltherapist.me/create. I would love to see your name on that list. You’ll get informed a…
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I love encouraging healers and therapists to think deeply and creatively about what their work could look like. I often say: Step out of default thinking for a moment and give yourself permission to dream into what you want to create. Who are you serving? How are you working with them? What work do you no longer do or do less of? What does your day…
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This is a short episode and it’s really about you giving yourself permission to do the work that is going to feel most joyful and sustainable for you. I’m going to talk about two different roles we might choose for ourselves as therapists, healers and coaches: A catalyst who helps people through a big and clear change in a particular area of their …
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Some people create the program they needed for themself. As you move through a challenging situation and you grow from it, learn about yourself, and find community, you realize: “This did not need to be QUITE this hard! I want to create a process or a container to help people move through this with more support.” If you also happen to be a therapis…
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At first this will seem like a story about my online yoga instructor. But it’s really a story about making your business more sustainable by stopping unnecessary and exhausting emotional labor. First of all, I know what you’re thinking. It’s so unexpected to hear about a 52-year-old white woman doing yoga. Kidding. This past fall I was getting back…
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Join me for a Free Open Coaching Call on Thursday, May 9th at 11 am PT. A recording will be available if you sign up. Grab your seat at https://rebeltherapist.me/question. Do you identify with the word neurodivergent? Or not? Either way, stay with us. In today’s episode we’re talking about getting curious about yourself, the way your particular bra…
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Today I’m talking about the most effective way to fill a signature program beyond private practice: Creating and nurturing Ideal Referral Partnerships. If I were to coach my clients to do only ONE kind of marketing, this would be it. Another word for this is networking. You’re probably already doing this, but you might not be doing it very strategi…
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If you fear bothering people with your marketing, this is for you. I recently got the worst email I’ve opened in over a year. I’m gonna share the actual email with you and I’m gonna share my internal reactions and the decisions I made after. In the context of life, this email is really NOT that bad at all. No trigger warning necessary. I’m sharing …
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I’ve had a hard time figuring out how to talk to you about this. I never want to be a dream killer. Or a bummer. If you’re thinking of creating and launching a signature program, I want you to do it. AND I’m gonna talk about one of the hardest parts of that today. Then I’ll talk about how to handle this hard part. I promise. In Create Your Program,…
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Lea had been helping people with self-compassion for years, but when she started using art journaling in her program, it came together in a more powerful way. Now she teaches art journaling in every session of her signature program, Everyday Self-Compassion. Once she integrated this practice into her program, she fell even more in love with her wor…
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Do you ever dream of creating a program you’ll love running over and over again? My guest Amy has run her program, Grief Medicine, at least 9 times now. Sometimes people wonder if focusing on grief brings her down, but you’re going to hear why working with folks around their grief brings her inspiration and joy. As you listen to this conversation, …
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Today I’m gonna talk about one of the fastest and least stressful ways to start a group program. Let’s say you’re excited to run a signature program beyond your private practice, and you know you want it to be a small group. I relate. I LOVE running groups. Just a few reasons you might be in love with the idea of creating a group program: Participa…
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Maybe you plan to double or significantly increase your income this year. If you’re in private practice, you might look at the numbers and think you should double your sessions. And you totally could. People are out there looking for a therapist exactly like you. You might feel like adding sessions is your ONLY option to increase your revenue. That…
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As this episode goes live, registration for Create Your Program is open. This is my process to help you create and launch your signature program beyond private practice. If you’d like to start growing another part of your business and make money in a new way, this is the best time to jump into Create Your Program. If you register by Sunday, January…
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Samantha has shrunk her therapy practice way down and is no longer taking new therapy clients. She’s delighted that her business has transitioned to mostly her coaching programs. She’s found that she’s got abundant energy and love for serving in this way. AND…Samantha has discovered that even the free stuff she provides on social media and on her s…
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We’re sharing one of our favorite episodes as an encore this week. How do you create and fill a group program? How do you navigate a full therapy practice at the same time? We’re about to go behind the scenes and find out exactly how my guest has done it. Meet Sonya Brewer, a trauma specialist and relationship expert who specializes in creative lif…
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How can you create a business if you’re a disruptor in your field? If you’ve got a unique voice and you’re finding yourself pushing back against most others in your field, that could actually be a wonderful thing for your business. Today’s guest has carved out an important space right at the intersection of the Body Liberation and Pro-Aging movemen…
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I’m grateful to be running a tiny and simple business right now. I have no plans to grow this business up to 7 figures. I was a bit hesitant to tell you that! I feel some fear that you won’t think I’m a badass, or you’ll think I have upper limit problems or limited beliefs. Maybe you won’t want to hire me because I’m not as ambitious as you hoped. …
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How do you discover the work you’re meant to create? Today’s episode is a master class on how to allow the collective and your spirit to pull you in that direction. Judy Hu created a framework for boundary healing. Then she wrote a bestselling book: The Boundary Revolution: Decolonize Your Relationships and Discover A New Path To Joy. She’s a Licen…
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I got this question recently from someone getting ready to expand their business to beyond private practice. They want to start offering a non-therapy program within their own business. “Should I create my own program from scratch, or should I just deliver an established method from a well-known person?” For example, although it’s not the example t…
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Even if you already work with the niche you want to work with in your private practice, you might ALSO love having an innovative signature program as an additional way to serve them. Danika Maddocks is a parent coach who's passionate about supporting parents of gifted and twice-exceptional kids. She's been partnering with bright kids and their fami…
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“Has it been extra challenging to sell group programs lately?” “How do I figure out what niche to choose and what program to create?” “When is it the right time for Facebook or Instagram ads?” I ran a free and open coaching call recently for everyone in our audience, including podcast listeners, clients, and email subscribers. A record number of fo…
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Can you REALLY make great money running a program that you love and that’s based on what you do best? Rebecca Lee does. And she’s got a year-long waitlist. As a social worker and supervisor for social workers, she felt a pull to create something totally different, something that wouldn’t fit into the box of supervision or therapy or even coaching a…
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In the last episode of Rebel Therapist Podcast, talked to Claire Pelletreau about switching roles with her husband so that she’s no longer the default parent. That change made a REALLY big difference in her business. Because she made that change she’s able to take on big projects, and make more money. And that got me thinking about what boundaries …
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It’s really fucking hard to be a mother entrepreneur with young kids, especially if you’re the default or primary parent. My guest this week has a robust business and she makes good money. She realized last year that she was afraid to take on big projects in her business because as the primary parent of 2 young kids, she didn’t consistently have th…
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