Welcome to the Composable Commerce Podcast powered by Deity, the leading platform for Composable Commerce. In this podcast we explore the world of Composable Commerce: What is it? How does it work? And most importantly, how will it help businesses grow? We talk with online merchants, agencies and tech companies about their experience in Composable Commerce, including some of the biggest retailers in the world. So, do you want to know everything about it? Please hit the subscribe button so yo ...
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What if you could hang out with eCommerce experts at Salesforce, as well as our customers and partners, ask them about their experiences and be inspired by innovative ideas and live use cases; then take an insight or two to guide your own Commerce Cloud journey? Hosted by Natalija Pavic ––Innovation Leader on the Business Strategy & Growth team at Salesforce Commerce Cloud. –– every episode is a deep dive into topics that will impact your digital business from new trends like metaverse and N ...
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COMMERCE TOMORROW is a podcast series hosted by tech entrepreneurs and ecommerce veterans Kelly Goetsch and Dirk Hoerig discussing the latest developments and technologies used at global brands and retailers that are at the forefront of growth and innovation. Listen in to interviews with recognized technology leaders and learn how technology is driving their business.
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Learn more about commerce in less time with first-hand knowledge from some of the industry’s most knowledgeable experts. Jack Stratten from Insider Trends moderates and interviews each expert on a wide range of topics that cover the modern digital commerce landscape.
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Welcome to The Composable Connection! Where James Luterek speaks with industry professionals about the world of composable commerce, exploring the technology, companies, and people working to create a more connected digital ecosystem. From API integrations to human touchpoints, expect discussion of all aspects of composable architecture and how it is changing the way people do business.
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Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile ...
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Discovered is a product discovery community, organized by Klevu, featuring the brightest minds in ecommerce and product discovery. Discovered includes events, a podcast, media, and TV opportunities.
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Discussions from Cloudinary about all things Media Experience and the trends shaping today's visual economy.
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SkillNet is a technology consulting firm that provides a wide range of services to help businesses improve their productivity, efficiency, and profitability with the help of retail IT solutions and digital commerce solutions using digital engineering. SkillNet has partnered with Oracle Retail, Spryker, VTEX, Mirakl, and other cloud-based services to modernize store solutions and transform e-commerce platforms.
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077: Composable, Social Commerce, & Building the Cloud with Carolyn Goncoe, Solutions Leader at Salesforce
28:34
28:34
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28:34
In this episode, we are joined by Carolyn Goncoe, Senior Director of Solution Engineering for Digital Commerce at Salesforce. Carolyn shares her story, from supporting ERP systems for state and local governments to leading the specialist B2C Commerce Cloud team at Salesforce. We explore the impact of social shopping platforms like TikTok on e-comme…
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09 - Turning Rust into Pixie Dust (With Denis Cavalli)
28:45
28:45
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28:45
In this episode, Jamie interviews Denis Cavalli, a very important name in the Rust community. They discuss Denis's journey in software development, focusing on his work with Rust and its benefits in backend and embedded systems. Denis also shares insights into an innovative ecommerce project he's working on, showcasing Rust's potential for building…
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#572: Online marketplace advertising with Regina Ye, Topsort
29:36
29:36
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29:36
Welcome to today’s episode, we are discussing online marketplace advertising with Regina Ye, Co-Founder & CEO of Topsort. We’ll explore the challenges and strategies for running effective ad campaigns, the shift towards first-party data, and methods for improving ad spend efficiency. Regina, is a Gen-Z entrepreneur and former small vendor. In colle…
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078: How B2B and B2G Buying is Evolving Through eCommerce with CMO of Darley, Kim (Weisensee) Brown
44:18
44:18
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44:18
Ever wondered how to successfully navigate the complex world of B2B and B2G buying? This episode promises to provide illuminating insights on this very topic. Our guest is Kim Brown, CMO of Darley, a manufacturing company that serves national heroes and has successfully transformed its B2B and B2G buying experience. Kim shares her expertise on the …
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#571: Unlock Expert Mode: Getting to a B2B E-commerce Strategy with The Office of Experience and Znode
39:40
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39:40
B2B e-commerce offers great opportunities to manufacturers and distributors, but creating an industry-specific strategy, and finding the right partners and platforms to implement it can make all the difference. This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency …
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#570: Unleashing the Power of Composable Customer Data Platforms with Kyle Martinowich, GrowthLoop
29:29
29:29
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29:29
You’ve likely heard us talk about composable approaches a bit on this show. Today, we’re going to explore what it looks like to take a composable approach with a customer data platform with Kyle Martinowich, Senior Partnership Lead at GrowthLoop. He’s going to share insights on the power of composable Customer Data Platforms and how they are reshap…
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#569: Building a brand that customers can't get enough of with Jon Davids
27:00
27:00
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27:00
Welcome to today’s episode where we explore the magic of branding with Jon Davids, author of "Marketing Superpowers: Build a brand so good that getting customers feels like magic" and branding expert. Jon’s book promises methods to transform marketing into a natural by-product of a beloved brand. We’ll dive into his strategies and frameworks that t…
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#568: Digital signage and brand strategy with Misty Chalk, BrightSign
29:47
29:47
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29:47
Welcome to today’s episode, where we’re diving into the dynamic world of digital signage with Misty Chalk, Vice President of Sales, Americas at BrightSign. We’ll explore how digital signage is transforming brand strategies and customer experiences across various industries. RESOURCES Register for the Medallia CX Day webinar: Building Loyalty: How T…
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#567: Engaging e-commerce customers with Daniela Jurado, VTEX
28:29
28:29
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28:29
Welcome to today’s episode where we're going to look at the strategies behind enhancing customer e-commerce engagement while streamlining business operations with Dani Jurado, Executive Vice President of North America at VTEX, a digital commerce platform. About Dani Jurado Daniela Jurado is currently VTEX’s Executive Vice President of North America…
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#566: The future of financial services CX with Chris O'Brien, M&T Bank
33:01
33:01
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33:01
Welcome to today's episode where we're diving into the future of financial services marketing with Chris O'Brien, SVP, Senior Product Owner at M&T Bank. We’ll explore the strategic use of first-party data, the integration of omnichannel customer experiences, and the modernization of marketing technology. About Chris O'Brien As SVP, Senior Product O…
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076: Merchandising Operations with Syntheum AI CEO Vinod Kumar
1:03:35
1:03:35
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Vinod Kumar, former Head of Business Insights at Salesforce Commerce Cloud and current CEO of Syntheum AI, brings deep expertise in e-commerce and data analytics. Syntheum AI is the first Merchandising Operations Platform that works natively with Salesforce B2C Commerce Cloud to increase merchandising speed, improve merchandiser productivity, and u…
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#565: Why journey management matters, with Eytan Hattem, Cemantica
36:44
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36:44
Journey mapping, management, and orchestration. They’re all just different names for the same thing, right? Well not quite. Even though they are all aimed at creating a more valuable customer experience, they all play unique roles. Today we’re exploring customer journey management with Eytan Hattem, CEO and Co-Founder of Cemantica. We'll delve into…
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#564: The cookiepocalypse that didn't happen with Jaysen Gillespie, RTB House
27:39
27:39
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27:39
We are here at eTail Boston and hearing about all things e-commerce and retail. Today we’re going to talk about the cookiepocalypse that never happened, and what Google’s decision not to deprecate third-party cookies means for all those marketers preparing their first-party data strategies, as well as all those consumers out there that still like t…
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#563: Harnessing technology for good with Larry Weber, Racepoint Global
29:59
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Today we’re going to talk about using technology for good in a new age of reason, driven by data, artificial intelligence, and people utilizing these tools for the right reasons. To help me discuss this topic, I’d like to welcome Larry Weber, Founder & Chairman of Racepoint Global and author of the new book A New Age of Reason: Harnessing the Power…
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Best Practices for a Digital Commerce Project
31:01
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From airport terminals to what happens when you run along the Hudson river, commercetools has some big news to share. Like Marcia, Marcia, Marcia! (if you know, you know), we’re at it again with MACH MACH MACH. Post MACH Three in NYC, commercetools announces a new CEO and a partnership with Microsoft/Azure. Needless to say, commercetools is not slo…
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075: How Black Rifle Coffee Found Headless Success With Colin Tracy, Director of Engineering
35:35
35:35
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35:35
Headless e-commerce might be the future, and Colin Tracy from Black Rifle Coffee Company is here to tell you why. This episode features Colin Tracy, Director of Engineering at Black Rifle Coffee Company, who shares his pioneering journey from Shopify to a robust serverless and headless-first technology stack with Salesforce Commerce Cloud. Explore …
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#562: Empowering the Next Generation of Women in Technology with Cerys Goodall, Vetster
35:50
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35:50
Welcome to today’s episode where we delve into leadership and empowerment in the tech industry with Cerys Goodall, Chief Operations Officer at Vetster, the world's fastest-growing pet telehealth platform. We'll discuss her strategies for fostering female leadership and building resilient, scalable operations. Cerys Goodall, Chief Operating Officer …
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#561: The speed of customer data (and why it matters) with Justin DeBrabant, Chief Product Officer, ActionIQ
35:43
35:43
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The speed at which your customer data moves is critical to your success in shaping the customer experience, and the interoperability between your CDP and your other critical martech systems can make the difference between a good and great experience. Today, we’re diving deep into the fast-evolving world of first-party data and customer data platfor…
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#560: Driving business value with data with Steve Fiore, Teradata
27:31
27:31
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27:31
When data plays a vital role in the enterprise, effectively using analytics to drive business value is crucial. Today, we're joined by Steve Fiore, Senior Director of Customer Experience at Teradata, who will share insights into how analytics and AI are shaping enterprise strategies and personal productivity. RESOURCES Connect with Greg on LinkedIn…
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074: Vector Search and how GPT is changing everything with Paige Tyrell, CRO of Prefixbox
34:41
34:41
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34:41
Join us as we explore the innovative landscape of AI-powered personalized search and product discovery with our guest, Paige Tyrell, Chief Growth Officer of Prefixbox. Paige shares her insights into the company’s evolution from an autocomplete solution to a comprehensive search engine with advanced personalization features. We'll uncover the intric…
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#559: The shift from service to sales with Josh Feast, Cogito
29:06
29:06
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29:06
Today, we're excited to delve into the evolving landscape of customer service and sales with Josh Feast, CEO and Co-Founder of Cogito. We’ll explore how AI is reshaping the roles of customer service agents and enhancing business strategies. RESOURCES Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss the Mid-Atlanti…
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#558: When SMS delivers real results with John Wright, TrueDialog
30:19
30:19
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30:19
With a 98% open rate—that’s right, 98%—SMS marketing can be incredibly effective, but deliverability is key, and AI can help here. Today we’re going to explore the transformative role of AI in SMS marketing strategies. Joining us is John Wright, CEO of TrueDialog, to discuss how AI-driven tools are enhancing SMS deliverability and overall marketing…
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#557: AI and First-Party Data in Print with Stefanie Cortes, RRD
19:18
19:18
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19:18
In a world seemingly dominated by digital media—at least according to digital media practitioners— print marketing continues to carve out a significant and evolving role, particularly in how it integrates with digital strategies to create compelling customer experiences. Today, we're joined by Stefanie Cortes, Director of Strategic Analysis for the…
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073: The Open SFCC Project, Composable Commerce, and AI for Consulting with Kyle Montgomery of Astound
34:17
34:17
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34:17
In this episode, we dive into the dynamic world of modern commerce with Kyle Montgomery, Head of Commerce at Astound Digital. Kyle shares his extensive experience, detailing how Astound Digital's 20-year partnership with Salesforce has been instrumental in pioneering the Storefront Reference Architecture (SFRA). The episode explores the potential o…
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#556: In-play ads and the gaming experience with Shahar Sorek, Overwolf
25:24
25:24
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25:24
In the gaming world, capturing the attention of hardcore gamers requires innovative approaches. One such approach that is creating waves is in-play advertising, which integrates ads seamlessly into the gameplay experience. Today, we're joined by Shahar Sorek, CMO of Overwolf, who will share insights into why PC games are becoming a goldmine for bra…
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#555: Optimizing customer retention with Baird Hall, Churnkey
28:55
28:55
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28:55
As companies continue to navigate the challenges of customer churn and retention, understanding the balance between customer experience and business growth becomes crucial. Joining us today to explore these dynamics is Baird Hall, CRO of Churnkey, a company dedicated to optimizing customer retention strategies. Baird Hall CO-FOUNDER AT CHURNKEY Bai…
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08 - Mastering Marketplaces (with Ken Serdons, CCO at Mollie)
25:32
25:32
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25:32
In this episode, Chief Commercial Officer Ken Serdons from Mollie and Jamie discuss the rise of the platform economy, and the many opportunities has for both established and rising online merchants. Ken gives valuable insights on Mollie’s perspective and support for marketplaces with their Connect tool, while Jamie explains the innovative and flexi…
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#554: What marketing leaders need to know about AI with Cathy McPhillips, Marketing AI Institute
28:53
28:53
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28:53
Today we’re going to talk about keeping up with AI in marketing, what leaders and companies should be doing to stay ahead, and the future role of AI in marketing teams. To help me discuss these topics, I’d like to welcome Cathy McPhillips, Chief Growth Officer, Marketing AI Institute which, among other things, produces the annual MAICON event, whic…
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072: Avalara's Composable Storefront Connector with Product Leader Adrian Corral
24:11
24:11
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Join us as we welcome Adrian Corral, the business and technical product manager at Avalara, to discuss their Salesforce connectors and comprehensive tax solutions. Adrian also highlights the complexities of taxability across different industries and how Avalara’s sophisticated tax engine simplifies these challenges. In this episode, we explore the …
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#553: Automating and Optimizing E-Commerce Operations with Jorrit Steinz, ChannelEngine
27:57
27:57
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27:57
When consumers can get what they want, whenever, however, and wherever they want, simplifying and optimizing e-commerce operations is key to success. Joining us today is Jorrit Steinz, Founder & CEO of ChannelEngine, who has built a platform that helps retailers manage their online sales channels more effectively. About Jorrit Steinz Active Tech En…
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#552: Fulfillment, logistics, and the e-commerce experience with Jon Schecter, Autostore
23:22
23:22
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23:22
In the fast-paced world of e-commerce, efficiency in fulfillment and logistics is more crucial than ever. Today, we're joined by Jon Schechter, VP of Business Development North America, to discuss how their innovative solutions are revolutionizing the industry. ABOUT JON SCHECHTER Jon Schechter, VP of Fulfillment Solutions at AutoStore, is a season…
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#551: Maximizing holiday sales with Zarina Stanford, Bazaarvoice
28:08
28:08
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28:08
The holiday shopping season might seem like it’s months away, but if you listen to consumers, it’s closer than you think. Today we’re going to talk about consumer shopping behavior with some recent research done by Bazaarvoice, and dive into what brands need to know to stay relevant and maximize sales this holiday season. To help me discuss this to…
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071: REPLAY: Going Hybrid Composable with Puma's eCom Manager Bettina Donmez
37:32
37:32
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37:32
Bettina Donmez, Puma's ace in the realm of e-commerce, joins us in a gripping exchange that marries the agility of online retail with the finesse of personalized customer service. Transitioning from the skies of the airline industry, she lands into the dynamic world of digital commerce, bringing a collection of insights on how to genuinely connect …
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#550: The science of CX with Martha Brooke
27:34
27:34
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27:34
While we talk about customer experience a lot on this show, today’s focus is going to be a little different than some of our past conversations. Today we’re going to talk about adding science to customer experience programs, and, more specifically the science of CX surveys. To help me discuss this topic, I’d like to welcome Martha Brooke, Chief Cus…
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#549: Winning at Conversational Commerce with Stefanos Loukakos, Connectly
22:51
22:51
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22:51
Today we’re going to talk about trends in conversational commerce and why retailers need to rethink the customer experience when it comes to messaging apps. To help me discuss this topic, I’d like to welcome Stefanos Loukakos, Co-Founder and CEO of Connectly, who was previously Facebook’s Head of Messenger Business. RESOURCES Connectly website: htt…
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#548: Staying customer-focused amidst expansion with Alice Eweida, Pandia Health
30:03
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30:03
In today’s competitive healthcare landscape, expanding into new markets and maintaining a focus on customer-centricity are critical for sustained growth. Joining us to discuss these challenges and opportunities is Alice Eweida, CEO of Pandia Health. Alice brings extensive experience in navigating both direct-to-consumer and business-to-business mod…
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#547: Aligning brand with business strategy with Lori Poer and Nigel Dennis
30:25
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30:25
Welcome to a special episode of the show, brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. In today’s episode, we explore the fascinating intersection of branding and business strategy through the lens of a recen…
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070: How Data Cloud Enhances Commerce Cloud with Salesforce Product Leaders Pree Kalyanasundaram and Sasha Golubova
19:57
19:57
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19:57
Join us as we welcome Pree and Sasha from Salesforce to explore the critical role of data in business operations, particularly within the Commerce Cloud. Pree emphasizes the strategic use of high-quality, actionable data to make informed decisions and enhance customer experiences. Meanwhile, Sasha shares her passion for crafting innovative solution…
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#546: The Great Hesitation with Sue Keith, Landrum Talent Solutions
24:36
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24:36
In this special episode, brought to you by Landrum Talent Solutions, , formerly Ceres Talent, a national recruiting firm specializing in marketing and HR positions, we’re going to talk about a few things. Remember the Great Resignation. Well now, it’s more like the Great Hesitation, with many managers being reluctant to hire based on a number of fa…
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#545: What it means to be customer-obsessed with Jill Pavlovich, Albertsons
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We are here in Nashville at Forrester CX Summit North America, and we’ve been hearing a lot about what it takes to create and sustain a great customer experience. And while there’s good customer experience, there are things that set aside the brands that say they prioritize their customers, and there are those that are customer-obsessed. Today we’r…
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069: The Growing Influence of Apps in Retail with Helen Slaven, CRO at POQ
31:20
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31:20
What if your smartphone could not only enhance your shopping experience but also predict your needs before you even knew them? In this episode, we sit down with Helen Slaven, the Chief Revenue Officer at POQ, to explore the incredible impact of mobile apps and AI on the retail industry. With her journey starting at IBM, Helen offers a wealth of kno…
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#544: Looking to veterans for the next wave of cybersecurity experts with Nakisha Dixon, Vercara
24:29
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In 2023, the global cybersecurity workforce grew 8.7%, reaching a record high of 5.5 million people, according to the 2023 ISC2 Global Workforce Study. However, the industry is still grappling with a substantial deficit of 4 million professionals to properly safeguard the world’s emerging digital threats. As the global cybersecurity workforce conti…
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#543: Better Together: CX + Digital + Marketing with AJ Joplin, Forrester
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37:30
Today, from the Forrester CX Summit North America in Nashville, we are thrilled to have AJ Joplin, Senior Analyst at Forrester, with us to discuss the crucial alignment of customer experience, digital experience, and marketing. About AJ Joplin AJ is the lead analyst for Forrester’s research on experience design (XD), design organizations, and desig…
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#542: Forging Boundless Experiences with Humans + AI with JP Gownder, Forrester
25:58
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The adoption of AI into customer experiences, and marketing efforts is happening—rapidly. But it’s not enough to just slap AI onto an existing interaction. Success lies in how humans plus AI work together to create what my guest today calls boundless experiences. Today, from the Forrester CX Summit North America, we are thrilled to have JP Gownder,…
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068: 2024 Holiday Predictions with Director of Research and Insights Caila Schwartz
22:24
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22:24
Join us as we master the 2024 holiday shopping season with Caila Schwartz, Director of Research and Insights at Salesforce. In this episode, we go into Salesforce's Holiday Insights HQ, revealing how Caila and her team predict holiday shopping trends using a blend of proprietary data and consumer surveys. Discover why more consumers are leaning on …
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#541 AI adoption is driving enterprise transformation, with Peter van der Putten, Pega
27:02
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We are here at PegaWorld iNspire at the MGM Grand in Las Vegas, Nevada we’ve been seeing some amazing things, including how AI can transform the enterprise and I’ve had the opportunity to be hands-on at the Innovation Hub. A study unveiled today at PegaWorld, conducted by research firm Savanta, surveyed more than 500 business decision makers across…
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#540: Real-world transformation with Rick Meehean, Church Mutual
20:16
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We are here at PegaWorld iNspire at the MGM Grand in Las Vegas, Nevada we’ve been seeing some amazing things, including how AI can transform the enterprise, and been hands on at the Innovation Hub. Church Mutual recently partnered with P3Fusion and Pega to build a unified CRM and Underwriting solution that transformed their enterprise operations wi…
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#539: Maximizing first-party data using AI with Tara DeZao, Pega
27:34
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We are here at PegaWorld iNspire 2024 at the MGM Grand in Las Vegas seeing some amazing things, including how AI can transform the enterprise and been hands-on at the Innovation Hub. As the marketing world braces for the impact of the sunsetting of third-party cookies, innovative strategies are stepping up to redefine how businesses engage with cus…
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067: The Most Valuable eCommerce Features with Dr. Trish Myers from RafterOne
32:15
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32:15
Joining us in this episode is Dr. Trish Myers, who delves into her journey with Salesforce. From revolutionizing a 40-year-old family-owned service company with a rapid digital transition to leading global delivery teams at Rafter One, Dr. Myers' story is one of perseverance and innovation. We explore the vital role of the Salesforce community, the…
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#538: Open source in the enterprise with Jon Stewart, ZenSource
31:47
31:47
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31:47
As industries continue to evolve, the debate intensifies around the use of proprietary versus open-source solutions, especially within highly regulated sectors. Joining us today to discuss this is Jon Stewart, President of ZenSource. Jon Stewart is the president and co-founder of ZenSource, an enterprise-grade open-source platform offering a Drupal…
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