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More leads, more clients, more profit. Learn how to attract high-quality clients with cutting-edge law firm marketing strategies. Hosted by Brendan Kelso (B Comm LLB Hons / Founder of Legalsites). Find out what's working best in law firm marketing. And learn how to avoid common mistakes. Saving you time and money. Topics include Law Firm SEO, law firm web design, Facebook marketing, Blogging, Google Ads, Content marketing, Marketing strategies, Email Marketing and more. Join Brendan as he di ...
 
It’s easy to become overwhelmed with what to invest your time and energy in from a marketing perspective, especially in such changeable times. Marketing Agency owners Polly Buckland and Natalie Weaving get under the hood of tactical marketing with actionable advice, insights and an anti-jargon approach. Each episode is a maximum of 20 minutes and aims to help business owners, in-house marketers and marketing decision-makers find some clarity.
 
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Want more backlinks? Steal this easy strategy. It could help your SEO. Good SEO can get you more website traffic and more clients. Episode topics: What is the strategy? What is a backlink? Why are backlinks good for SEO? How to check you're getting 'good' backlinks My tips for implementing the strategy Our Links Law firm marketing agency https://le…
 
Episode topics: How law firms can get more referrals (without being annoying) Do I have to attend networking events? What is the right way to ‘ask’ for referrals? Giving a lot of referrals but not getting many in return? What should you do? And more! About our guest Amy Burton-Bradley is an experienced business developer, marketer, and copywriter w…
 
Paul Evans is the managing director of Toro Digital. A law firm digital marketing agency based in Melbourne. In this episode we discussed: Is there any point to content marketing? Will it bring in work? Or is it mostly a waste of time? Guest Links https://www.torodigital.com.au/ https://www.linkedin.com/in/paulevansmelb/ Our Links Law firm marketin…
 
Ashley Kelso is a lawyer (LK Legal) and legal tech co-founder (Lawlite) Topics Include Battling adversity (e.g. ADD and a neurological disorder) Career changes (e.g. engineering, law and legal tech). What is Lawlite? Why is Lawlite so important? How Lawlite saves you time so you can do what really matters Thoughts on Legal tech And more Guest Links…
 
Sascha is a marketing director. She has extensive experience in developing and directing highly effective campaigns in the US and Australia. Topics Include What she does Best social media platforms for lawyers Should law firms use Tik Tok? How to use keywords to discover what people want Why you should stop obsessing over marketing tactics. (And wh…
 
Caralee Fontenele is a lawyer, law firm director, podcast host, author, business coach and more. Topics Include Spending over $100K on Facebook Ads Facebook Ads vs Google Ads. What’s the difference? Pros and Cons? How to use them? Budget? Retargeting? etc... Should you boost a Facebook post? Lead magnets Email marketing Creating a sales funnel Nurt…
 
Alistair Marshall is a business development consultant. He's helped 100+ professional services firms create more profit and achieve their goals. Topics Include People don't buy products & services, they buy results & outcomes Should your law firm offer discounts? How to stand out in a crowded marketplace And more Alistair Marshall Links Website: ht…
 
Yey! 50 episodes! Let's talk about the podcast. So, was it worth it? Topics: How podcasting has grown my business Why I started What I've learned How I make the episodes And what's next? This podcast was brought to you by Legalsites We're an Australian law firm marketing agency. Providing web design, SEO, Google Ads and more. Free law firm marketin…
 
I get asked this question a lot. So here's a podcast episode about it! This podcast was brought to you by Legalsites We're an Australian law firm marketing agency. Providing web design, SEO, Google Ads and more. Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/ Coaching call: https://legalsites.com.au/se…
 
David Bongiorno is the principal solicitor at David Bongiorno & Associates (Immigration Law). He’s also the podcast host of the ‘Migrating to Australia Podcast’. Episode Topics: Marketing strategy for his law firm (e.g. how they get clients, which word of mouth referral sources work best, etc) Advice for lawyers who are interested in migration law …
 
For most law firms, referrals are really important. So how can you get more of them? By improving your online presence. In this episode, I'll cover: Why bother? Benefits? What types of law firms should do this? And how you can optimise your online presence. Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-downloa…
 
Topics: How much should law firms spend on marketing...and why? What do other law firms spend on marketing? How do you know if it's paying off? Should you sign a contract? Tips for hiring a marketing agency? Should you hire a marketing manager? And more. Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/…
 
How to measure phone calls, contact form submissions, PDF downloads, etc. Plus, find out WHERE or HOW people are finding your law firm (e.g. Google, Facebook, Google Ads, referrals, etc). Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/By Brendan Kelso
 
Mel Scott is an in house lawyer for a global tech company. But she also runs a side hustle ('The In House Lawyer'). This is where she flexes her natural talents in branding & marketing. Mostly on LinkedIn, Instagram and Podcasting. Episode Topics Her role as a senior legal counsel for a global tech company. Tips for building an audience on LinkedIn…
 
Clarissa Rayward is an Accredited Family Law Specialist, Mediator, Collaborative Lawyer & Podcaster, Author, Speaker at Happy Lawyer Happy Life Episode Topics Day in the life of Clarissa Rayward What type of marketing has worked best for her law firm. We talk about social media marketing...SEO...Google Ads...having a great website...and more... Her…
 
Lauren Kelindeman is a lawyer at Legalite. This is a multi-award-winning law firm specialising in business and franchising. Free law firm marketing plan (PDF download): https://legalsites.com.au/law-firm-marketing-plan-free-download/ Episode topics: Plain-English writing LinkedIn Marketing for lawyers Wellbeing and growing a positive workplace cult…
 
A rework on a presentation done at Basingstoke Business Matters by Polly, this episode takes you through everything you need to know about Practical Planning for Marketing Comms. Music is Don't Want To Lose You by RamolPro Link: https://filmmusic.io/song/7154-don-t-want-to-lose-you License: https://filmmusic.io/standard-license.…
 
Convert more clients by understanding their wants, needs, behaviours, trends, etc. Source: https://www.settify.com.au/ Family Law Insights Report: Volume 1 Client Preference and Behaviour Australia, June 2019 Free law firm marketing plan (PDF download): https://legalsites.com.au/law-firm-marketing-plan-free-download/…
 
James d'Apice is a corporate and commercial litigation lawyer. He's also known for the video series 'Coffee and a Case Note', in which James summarises recent corporate and commercial litigation into short, easy to digest videos, generally filmed in coffee shops. Episode Topics: Time-management: James is active on 7 platforms (e.g. podcast, Youtube…
 
Adrian Corbould is a Partner & NSW Accredited Specialist (Wills & Estates) at Turnbull Hill Lawyers. He's also the host of the Battle of Wills video series. Today we dive into the world of law firm video marketing. Episode topics: Why did you start video marketing? What's the strategy behind it? Have you received clients from your videos? Does some…
 
In this episode, you'll learn how to get clients with Google Ads. How to save money, attract your target audience and get a steady flow of high-quality website traffic. Avoid common pitfalls and maximise your return on investment. Wrapping up with '4 reasons why Google Ads are great for small to medium law firms'. Enjoy!…
 
Is your website not getting much website traffic? Or maybe you would like more website traffic? If so, this episode is for you. 7 Reasons Why Your Law Firm Website Isn’t Getting Traffic (And How To Fix It) Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/By Brendan Kelso
 
Should a law firm website provide information on fees, costs and pricing? Will it help you get more clients? Or should you avoid displaying your fees so people are encouraged to contact you first? That’s what I’ll be discussing in this episode. Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/…
 
Steal this strategy for ranking website pages #1 on Google (without paying for ads). It works great for any page on your website. Including homepage, blog posts, news articles, practice area pages and more. Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/…
 
Do law firms REALLY need to define their "ideal client" to generate high-quality online leads? How can a law firm have an "ideal client" when they do MULTIPLE practice areas for many different types of people? Or is this just a bunch of marketing/branding mumbo jumbo from people who have no idea what it's like to market a law firm? Let's find out! …
 
What’s the point in content marketing for law firms? Learn: How it gets clients; How to pick the best type of content marketing for your law firm & How to stick to a schedule (without going insane). Enjoy! Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/By Brendan Kelso
 
This episode includes our 8 step process for each law firm SEO campaign. You'll learn exactly what our clients pay us for. Wrapping up with a simple SEO Q&A session. How much does it cost? When will you see results? Is there a contract? Listen to the episode to find out. Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-pla…
 
I'll outline the most important website pages for most small to medium-sized law firms in Australia. Including my advice on what each page should include. This episode is jam-packed with useful tips, advice and hacks. Let me know what you think! Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/…
 
Jumpstart is a proven law firm marketing strategy designed for lawyers who want to generate leads quickly. Without paying for a new website or signing a long-term contract. The best part is, you can get started for FREE. And all the hard work is done by Legalsites. You just have to approve it. So, if you’re super busy, this strategy might be perfec…
 
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