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A network marketing business with LifeVantage can be exciting, expansive, and can present new challenges. The Activation Nation podcast shares actionable weekly interviews from top-ranking experts to get you thinking about your business in a whole new way. Each episode will focus on one pillar of belief: the self, the industry, the company, and the products.
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Hair and skincare brand Rodan + Fields' recent decision to abandon its multi-level direct selling model marks a significant industry shift, and it’s something today’s guest said he saw coming. What does this move mean for the company, and perhaps more importantly, what can the dietary supplement industry learn from this?…
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The global gummy market is expected to reach $48.5 billion by 2028, driven by the demand for efficacious yet good-tasting supplement formats. Brands are innovating to create healthier gummy options, like low-sugar and plant-based formulas, in order to cater to the health-conscious consumer.By William Reed Ltd
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Three quarters of Americans take dietary supplements and that number continues to grow, especially post-pandemic. Pure Branding, a strategic consulting, market research and brand development agency for dietary supplement brands, highlights takeaways from its census-balanced market research that segments and captures supplement consumer attitudes an…
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China has a rich tradition of growing, cultivating, studying and using mushrooms in Traditional Chinese Medicine. Deep-rooted expertise, historical background and substantial research contribute to a profound comprehension of mushroom chemistry and biology. Despite this, many Americans offer negative views of the country and the ingredients that co…
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Since the passing of DSHEA 30 years ago, the dietary supplement industry has gone from about 4,000 products in 1994 to an estimated 80,000 today. With 80% of U.S. consumers using dietary supplements, some say a stronger regulatory framework is needed to address the growing and changing industry, including the United States Pharmacopeia (USP).…
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Several states and most recently the platform TikTok have placed tighter restrictions on dietary supplements, causing concern for many in the industry as well as supplement users. Adel Villalobos, founder and CEO of Lief Labs, says now is the time to advocate for the industry and take action.By William Reed Ltd
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Mintel recently launched Ingredientscape AI, a new landscaping tool that helps brands discover the fastest-growing ingredients using robust data from Mintel’s Global New Products Database (GNPD). Stephanie Mattucci, director of food & drink at Mintel North America, used this new feature to identify the next ‘big thing'.…
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According to a consumer survey by CRN and IPSOS, 74% of U.S. adults take supplements. And while the most common one is the multivitamin, a lot of users are zeroing in on specific organs like the brain, eyes or even skin. But what about ears? Soundbites has developed a supplement that if taken daily, can improve and maintain hearing.…
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We track our steps, our sleep, our cycles and so much more—so why not track our metabolism? While research shows that a healthy metabolism is crucial for a healthier and longer life, it’s not always easy to track. Healthtech company Lumen is hoping to change that by offering precise and personalized metabolic insights previously only available in c…
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Family-owned and operated Sports Research recently debuted its "The Sport of Life" campaign, which expands its rebranding initiative that kicked off earlier this year. The campaign marks a new direction and brings a fresh approach to the brand’s visual identity.By William Reed Ltd
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The dietary supplement industry has come a long way. A significant number of new dietary supplement products have appeared in the marketplace since Congress passed the Dietary Supplement and Health Education Act (DSHEA) of 1994. At that time, there were an estimated 600 U.S. dietary supplement manufacturers out there marketing about 4,000 products.…
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A new paper is out titled “Safety Considerations for Dietary Supplement Manufacturers in the United States", co-authored by Jay Sirois, PhD, VP of regulatory and scientific affairs, Consumer Healthcare Products Association, alongside several CHPA manufacturers in the Journal of Regulatory Toxicology and Pharmacology.…
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From limited supply to the need for more consumer education, the fish oil industry is facing a number of challenges. However, there are still a lot of opportunities in and outside of the sea. This episode examines the state of the fish oil market and takes a closer look at opportunities as well as white spaces as the industry attempts to strike a b…
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Have you ever wondered how athletes harness the power of supplements in this ever-evolving industry? Jordan Bokser, founder and director of sales & business development at Designs for Sport (a subdivision of Designs for Health), joined the NutraCast to delve into the landscape of the supplement industry for athletes.…
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We’ve all heard of dairy or gluten intolerances, but what about alcohol intolerance? If you’re of Asian descent, this likely isn’t breaking news. But if not, there is a genetic mutation that causes what is known as alcohol flush reaction, and it impacts an estimated 45% of East Asians. Despite its prevalence, there aren’t many solutions in the mark…
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It’s the new year so you know what that means—new trends. So what is trending in herbs and botanicals? And what are some of the key factors influencing the market? Here to share the latest are Lauren Samot, RD, commercial innovation leader, and Jon Weisgal, senior VP of market development, both from Vitaquest, a dietary supplement manufacturer.…
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As caffeine content in energy drinks climbs to new heights, some countries and retailers are banning the products or imposing age restrictions. In the US and UK, there are no national regulations that ban the sale of highly-caffeinated energy drinks, but some pediatricians and parents are calling for the nation to treat energy drinks like alcohol a…
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Dr. Brett Brimhall discusses his personal definition of leadership and how it has evolved over time, particularly in the context of network marketing. He emphasizes the importance of leading by example and constantly working on personal growth. Brett also shares insights on building and fostering a strong team, including the significance of communi…
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“Stop guessing which mass-made supplements to take. None are meant for you.” –That’s a statement from Bioniq’s website, a company that offers personalized supplements using a patented algorithm. The London-based startup opened its doors in 2019 and launched in the U.S. just a few months ago.By William Reed Ltd
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In this conversation, Rachel Pekarek shares her insights on leadership and how it evolves over time. She defines leadership as influence and emphasizes the importance of using leadership to positively influence others. Rachel discusses the need for self-awareness and personal development in order to become a better leader. She also highlights the v…
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* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. ¹ The Distributor sales earnings disclosed are potential gross earnings and not net of other business expenses and not necessarily representative of the actual income, if any, that a Distri…
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* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. ¹ The Distributor sales earnings disclosed are potential gross earnings and not net of other business expenses and not necessarily representative of the actual income, if any, that a Distri…
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Since 2003, SourceOne has provided health and wellness solutions to brands around the world. Its focus is on clinically-proven formulations combined with technologically-advanced and patented delivery systems. Jesse Lopez, CEO and Founder of SourceOne Global Partners, is apart of the “high bioavailable” movement and said he’s observed quite the evo…
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* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. ¹ The Distributor sales earnings disclosed are potential gross earnings and not net of other business expenses and not necessarily representative of the actual income, if any, that a Distri…
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* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. ¹ The Distributor sales earnings disclosed are potential gross earnings and not net of other business expenses and not necessarily representative of the actual income, if any, that a Distri…
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We are absolutely thrilled to bring you this episode with Erin Brockovich! Erin has a long history of being a leader, and she brings a wealth of knowledge to today's conversation. Listen in to hear stories, advice, and powerful messages about learning to embrace who you are and becoming a leader in your own way! * These statements have not been eva…
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* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. ¹ The Distributor sales earnings disclosed are potential gross earnings and not net of other business expenses and not necessarily representative of the actual income, if any, that a Distri…
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This episode is all about building your own community and maintaining a willingness to learn. Our guest, Tanya Sheldon, shares the many ways to build your community in this business—and the benefits of doing so. Listen in to hear how she inspires leadership and why she says community and leadership go hand in hand. * These statements have not been …
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