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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses. Approaching 100M downloads with 2,500+ episodes, you're sure to ...
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A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and str ...
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1
How This Guy Gets 207M YouTube Views Per Month
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In episode #2844, Eric Siu and Neil Patel discuss the importance of understanding YouTube’s algorithm and the strategies that successful creators employ, effective client acquisition methods on LinkedIn, and the significance of providing value in outreach efforts. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of …
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Klarna's Aggressive Use of AI to Cut on Marketing and Agencies
16:13
16:13
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16:13
In episode #2843, Eric Siu and Neil Patel discuss Klarna's innovative use of AI to reduce costs, Google's integration of ads into AI search results, insights into the B2B media landscape, the evolution of SaaS, and the importance of niche content. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (L…
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630. "I’ve crossed the six-figure mark and want to double my sales for next year, what’s my best, simplest path forward?" | Coaching Session
43:38
43:38
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43:38
Welcome back, product bosses! We have another informative coaching session with Tirazh, the founder of Tirzah Lane Art, who creates and sells cowgirl inspired art. If you’re wondering how to figure out your best and simplest path forward to double your sales for next year, then this episode is for you! Tirzah has a wonderful business and has alread…
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The Affiliate SEO Site That Does $400M A Year
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13:51
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In episode #2842, Eric Siu and Neil Patel discuss the lucrative model of affiliate SEO, the potential impact of AI on call centers, a comparative analysis of revenue per employee across different companies, the debate on outsourcing availability for entrepreneurs, and the importance of advertising for business growth. Don’t forget to help us grow b…
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Can you actually get big business deals from YouTube?, and 1.2M tweet with nothing to show
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In episode #2841, Eric Siu and Neil Patel discuss the potential of YouTube as a platform for generating business deals, the political biases of social media platforms, the reality of social media impressions versus actual business conversions, and understanding costs associated with events and the ROI of such investments. Don’t forget to help us gr…
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What you can learn from Nike and Starbucks' new CEOs
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In episode #2840, Eric Siu and Neil Patel discuss the leadership changes at Starbucks and Nike, the reliance on DEI initiatives, the shift towards longer content formats on platforms like YouTube and the ongoing controversy surrounding WordPress and its leadership's engagement with the community. Don’t forget to help us grow by subscribing and liki…
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629. The Million-Dollar Playbook: How to Make Your First and Next Million
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Welcome back, Product Bosses! In today’s episode, we discuss the challenges product-based business owners often face when reaching revenue milestones from $500,000 to multiple millions! But don’t worry, because even if you’re just starting out or haven’t reached six figures yet, you’ll still have plenty of takeaways! When it comes to growing a mill…
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Effective Leadership in Agency Management
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In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion about insights on leadership, team communication, staying connected with both employees and customers, and the value of equity versus cash flow. Don’t forget to help us grow by subscribing and liking on YouTube! Ch…
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In episode #2839, they focus on YouTube marketing, ROI measurement, global market strategies, innovative marketing techniques, and effective presentation methods for high-stakes proposals. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMP…
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Mastering Testing Methodologies for Affiliate Marketing
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11:29
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In episode #2838, they cover implementing testing methodologies in affiliate marketing, the importance of building relationships for business growth, and effective lead generation through webinars and private events. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s video…
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628. "I want to grow my product business to make $20,000 per month, but I’m at capacity. How can I do this?" | Coaching Session
56:10
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Welcome back, product bosses! We have another exciting coaching session with Haley, the founder of Sunbird Collective, who sells handmade body care goods. If you’re wondering how you can expand your business but feel like there are zero hours left in your day, this episode is for you! Haley already has a successful business, but now she wants to gr…
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SEO Challenges for SMBs and Content Strategy
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In episode #2837, they discuss the importance of white labeling services, ensuring quality in client relationships, and optimizing standard operating procedures (SOPs) for better onboarding and scaling. They also touch on navigating the AI landscape and leveraging technology for agency success. Don’t forget to help us grow by subscribing and liking…
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In episode #2836, they discuss the importance of white labeling services, ensuring quality in client relationships, and optimizing standard operating procedures (SOPs) for better onboarding and scaling. They also touch on navigating the AI landscape and leveraging technology for agency success. Don’t forget to help us grow by subscribing and liking…
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627. How to Effectively Market and Build a Stand Out Brand to Increase Your Sales
11:50
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11:50
Welcome back, product bosses! In today's episode, we discuss one of the most common issues for product based business owners: how to effectively build a standout brand and market to your ideal customers. Whether you're just starting out, hitting a sales plateau, or your sales have decreased this year, this episode is packed with actionable tips to …
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How To Systematize Referrals and AI Integration
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25:35
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In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion about the integration of AI into business operations, tools for agency efficiency, and a hot seat session focused on scaling referral programs. Don’t forget to help us grow by subscribing and liking on YouTube! Che…
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YouTube Launches 'Hype' to Incentivize Small Creators
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In episode #2834, Eric Siu and Neil Patel discuss the recent launch of YouTube's features aimed at enhancing community engagement, providing more visibility for smaller creators, insights from top-performing ads, and the dynamics between personal and corporate branding. Don’t forget to help us grow by subscribing and liking on YouTube! Check out mo…
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The Genius of Amazon Owning The Washington Post
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11:31
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In episode #2834, Eric Siu and Neil Patel discuss Jeff Bezos's acquisition of the Washington Post as a strategic move for Amazon, the future of in-flight connectivity with United Airlines' partnership with Starlink, and the challenges of brand marketing in marketing campaigns. Don’t forget to help us grow by subscribing and liking on YouTube! Check…
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626. "I want to grow beyond being a local small business, what’s my best path forward?" | Coaching Session
45:30
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45:30
Welcome back, product bosses! We have another fun coaching session with Kelly, the founder of KDCrop Farms, who sells jams, pickles, and more. If you’re wondering what your next best step forward is or you’re looking to grow beyond being a local business, this episode is for you! Kelly has been selling at local farmer’s markets and in-person since …
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51
The Marketing Trick That Gave Trump a HUGE Edge Over Kamala
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10:54
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In episode #2833, Eric Siu and Neil Patel discuss the role of TikTok and X in shaping public perception on Trump vs. Harris debate, the importance of transparency in food marketing, and innovative marketing strategies like Pizza Hut's resume delivery service. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’…
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51
MrBeast, Logan Paul & KSI’s Epic Collab: Genius Yet Controversial?
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In episode #2832, Eric Siu and Neil Patel discuss the launch of Lunchly, a new snack product by influencers MrBeast, Logan Paul, and KSI, and raises questions about its health implications for children. They then transitioned into MrBeast's approach of only hiring A players, and insights on AI overviews and their impact on SEO. Don’t forget to help…
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The Money in Marketing AI is in the Ugly, Not the Sexy
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11:21
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In episode #2831, Eric Siu and Neil Patel discuss the often overlooked aspects of AI and marketing, emphasizing that the real money lies in the 'ugly' and 'boring' parts of the business. They highlight the importance of analyzing data, focusing on proven strategies, and the value of community and connections in marketing. Don’t forget to help us gr…
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625. Boost Your Product Sales with This Proven Strategy
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Struggling to figure out how to increase your sales or are looking for new sales channels for your product-based business? If so, this episode is for you as we dive deep into the first of 7 best places to sell your products right now. In today’s mini episode, we’re discussing selling on e-commerce and how if you’re looking for one place to sell rig…
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In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion as they explore new outreach tools, the importance of personal connections in client engagement, insights from the HubSpot Inbound Conference, and innovative technologies that can enhance agency operations. Don’t f…
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The Marketing Playbook Behind the $200M Company, Dude Wipes
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In episode #2830, Eric Siu and Neil Patel explore the marketing strategies behind Dude Wipes, the importance of community and networking for business growth, as well as the evolving landscape of app development and monetization. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and …
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AI in ads divide consumers, Should you constantly be making tweaks after algorithm updates?, and Perplexity is running ads during Monday Night Football
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17:36
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In episode #2829, Eric Siu and Neil Patel discuss the role of AI and its reception among different generations, the challenges businesses face with algorithm updates, the significance of effective financial management, and the need for strategic spending in marketing. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more…
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